[Date]

[NAME]

[ORGANIZATION]

[STREET ADDRESS]

[CITY, STATE, ZIP CODE]

Dear [NAME]:

This holiday, I invite you to give the gift of music that truly gives back! The acclaimed A Very Special Christmas® album series has literally changed lives for people with intellectual disabilities around the world through generating more than $100 million in direct support for Special Olympics Programs, thanks to the generosity of more than 100 top internationally acclaimed recording artists. Artists donate their time and talent, producers and labels waive their fees, and 100% of the net proceeds from sales of the albums and DVDs comes directly back to Special Olympics.

Today, the A Very Special Christmas® album series has enabled Special Olympics to implement programs in such countries as Russia, China and Uganda, and provide seed funding to build new Programs in places like Timor Leste, Cambodia, Laos and Lesotho and urban areas such as New York City and Philadelphia. Considering that Special Olympics serves only a small percentage of the estimated 200 million people in the world with intellectual disabilities, the albums have been a remarkable gift to our movement and to Special Olympics athletes worldwide.

As we approach the holiday season, I ask that you consider A Very Special Christmas® as gifts for your staff, co-workers, friends and family. There’s no more fitting way to spread holiday cheer among those around you, and best of all you support the athletes of Special Olympics while doing it! The albums can be found at many major retailers, such as iTunes, Amazon and Best Buy. But we are offering a special rate to our friends and supporters who wish to purchase larger quantities that we hope you’ll take advantage of. Please see the enclosed fact sheet for more information.

By purchasing this album, you can help by making possible another kind of music: the rousing cheers of proud parents and friends, where once there was only the stifling silence of ignorance and fear. Thank you for being a fan!

Sincerely,

[Name]

[Special Olympics Program]