VISION FOR CHANGE

GOAL: The goal of this exercise is to help guide your practice through establishing your vision for change and writing your “change vision”. This exercise will also help identify your practice’s culture around change. Developing a vision relates directly to Milestone 18 in the TCPi Milestones. It reads, ‘Practice has developed a vision and plan for transformation that includes specific clinical outcomes and utilization aims that are aligned with national TCPI aims and that are shared broadly within the practice.’

TIME NEEDED: 45 minutes

DELIVERABLE: Development of a “Change Vision” statement

RESOURCES BEFORE YOU BEGIN:

·  Kotter International: http://www.kotterinternational.com/resources/videos/communicating-a-vision-for-change/

·  Ted Talk: https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en

DIRECTIONS: Answer the questions in Part 1 to help your write your ‘change vision’ in Part 2.

PART 1: With a small group of senior leaders, brainstorm answers to the following questions.

Recommended activity: Walking through each question individually, have each team member right every answer and quality that comes to mind on an individual sticky note. At the end of 2-5 minutes, designate a team leader to help group answers into “like” groups (this is called an affinity exercise). Using these team-generated categorize, finalize your answers to the questions below by writing full statements.

  1. In an ideal world, what does your practice look like 5 years from now?
  2. What is your practice ‘transforming’ towards?
  3. What do you want your practice to achieve?
  4. What kinds of processes, technologies, outcomes will you have?1


PART 2: Using the answers from your brainstorming session above, put your change vision onto paper.

Recommended activity: Have 1-2 senior leaders write the initial draft of the change vision. Disseminate the change vision both in writing and through a 5-minute ‘elevator pitch’ to receive feedback from other practice team members and staff. Revise the change document into a clear, concise description of the desired future state of your practice.

A change vision is a statement of what your practice looks like in the future. This vision tells others where you are headed and what the rewards of upcoming change look like -it needs to speak to employees in a way that encourages them to follow senior leadership down a path of change. 2 The final statement should be easy to understand, intellectually sound, and easily communicated in about 1 minute.1 Most importantly, the vision should ignite action.

References

1.  John Kotter. How to Create a Powerful Vision for Change. Forbes. June 7, 2011. Available at http://www.forbes.com/sites/johnkotter/2011/06/07/how-to-create-a-powerful-vision-for-change/#6b6c10892a3c

2.  Robert Tanner. Leading Change (Step 3) – Develop a Change Vision and Strategy. Business Consulting Solutions LLC. 2016. Available at https://managementisajourney.com/leading-change-step-3-develop-a-change-vision-and-strategy/

Last updated: October 2016; Author HL