LOCAL RESIDENT IS GEARING UP FOR THE RIDE TO CONQUER CANCER, AND IS INVITING OTHERS TO JOIN!

The largest cycling fundraiser in Alberta history celebrates its 10th anniversary this year

([CITY]; [DATE]) - [Name] ______of [Town] ______is gearing up for the 2018 Enbridge Ride to Conquer Cancer® benefiting Alberta Cancer Foundation presented by Evraz. They will be joined by thousands who share a common vision: a cancer-free future for all Albertans. Riders will travel over 200-kilometres throughout Alberta for two days on August 18-19, 2018. Funds raised from this epic event will support breakthrough research and the discovery of new cancer therapies at Tom Baker Cancer Centre, Cross Cancer Institute and 15 other cancer centers in Alberta. [Name] is inviting anyone who is up for the bold challenge to join their team or register as an individual, while spaces are still available.

With one in two Canadians diagnosed with cancer in their lifetime, [Name] _____ rightly viewed the Ride to Conquer Cancer as a call to action. They are rallying for the cause because …

(Here is where you insert your personal story. Briefly explain why you signed up and what’s your inspiration? How has cancer affected you? Try and empower others to sign up or support your journey. The more personal, and the more genuine emotion you can display in this section, the better the chance that readers will relate. Try to keep your story to a paragraph at most so your message remains concise.)

This is the 10th annual Enbridge Ride to Conquer Cancer in Alberta.To date, the event has helped raise over $66 million for the Alberta Cancer Foundation. Throughout their journey, Riders will be supported by hundreds of volunteers and crew members, providing them withfood & hydration, portable restrooms, safety on the road, comprehensive medical services and an overnight campsite complete with tents and hot showers.

[Name] is encouraging people of all abilities join her/him in the bold journey to conquer cancer, and be a part of his/her team or register as an individual. The two-day ride is open to cyclists of all abilities; all you need is a bike, a helmet and a little motivation. For more information visit www.conquercancer.ca or call 888-624-BIKE(2453). Spaces are limited.

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Media contact:

Katherine LaPlante

Communications Coordinator

1-877-500-7551

About Alberta Cancer Foundation

The Alberta Cancer Foundation is Alberta’s own. It was established to advance cancer research province-wide and to directly support Alberta’s 17 cancer centres, including the Cross Cancer Institute and Tom Baker Cancer Centre. At the Alberta Cancer Foundation, we act on the knowledge that a cancer-free future is achievable and that when we get there depends on the focus and energy we put to it today.