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FIAT 500: NOW AVAILABLE FOR JUST $420,000!
There may be more than 100,000 people keenly awaiting the arrival of their new Fiat 500, with waiting lists in Australia and New Zealand for the chic European Car of the Year, but even allowing for the intense demand, the news that a new Fiat 500 has sold for $420,000 in the UK is nothing short of remarkable.
It may be a mechanically standard and equipped Fiat 500, but the $420,000 Fiat 500 does have one exceptional addition, artwork on its body designed and painted by acclaimed English artist Tracey Emin.
This special 500 is one of four specially designed and painted examples of the supermini which took the art world by storm last year. It was sold at charity auction in which generous donors to the ARK (Absolute Return for Kids) charity raised an incredible $51 million for children at a gala reception at London’sGreenwichRoyalNavalCollegewith an auction which included the iconic Fiat.
Entitled ‘Dark, Dark, Dark’, Tracey Emin’s Fiat 500 was among lots which included diamonds, a safari holiday, a speaking role in actress Uma Thurman’s next film, Eloise in Paris, use of a luxury yacht, fashion pieces and other works of art.
“We were very pleased with how the car was received,” says Charlotte Locks-Moro, the charity’s event executive. “The $420,000 it raised is not only an amazing amount of money for a car, but it was also a significant sum towards the total we raised for charity. We are absolutely delighted.”
More than 1,200 guests attended the auction, including former British Prime Minister Tony Blair, the actress Uma Thurman and model superstar Liz Hurley.
ARK is a charity organisation made up of financial institutions, including City hedge funds, and personal donors. It raises millions of pounds every year for good causes in areas such as tackling HIV in Africa, children in care in Eastern Europe, and inner city education.
The first of the Tracey Emin-designed cars, called ‘I Told You Not To’ went under the hammer for $86,000 last October during the ContemporaryArt Auction in London.
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Release Number: 251fiat-AU
Date of Issue: 10 September 2018. Time of Issue: 17:40:42