Press Release
140 years and still going strong
Florence, 29 June 2016 - On this occasion, Botto Giuseppe & Figli spa celebrates its 140th anniversary with some significant innovations, all aimed at strengthening the quality of service and research assets the Company, now at its fourth generation, has always nurtured and that make it one of world’s leading players in fashion and luxury sector.
NATURALIS FIBRA
A new project, a new collection of yarns united by the common denominators of natural purity, respect for the environment and transparency of the production process.
Wool is the star, under the SLOWOOL brand, declined in a range of articles and weights, obtained from sheep not subjected tomulesing and produced by the Australian company Congi with which Botto Giuseppe has signed an exclusive contract.
From the processing at our establishment in Tarcento to the exceptionally strict selection process for the dyes certified by Cradle to Cradle, the entire collection is totally sustainable, ethical and rigorously natural.
INSTITUTIONAL WEBSITE RESTYLING
We’ve given the new www.bottogiuseppe.com website a new, modern and intuitive look that expresses our desire to communicate with the market in a more rapid and dynamic way. Subdivided into sections, the strength of the images makes the complex productive reality of the company far more accessible.
FEEL THE YARN
Feel the Yarnis in keeping with the Company philosophy that strongly believes the only way to guarantee its future is to train the young.
It brings together two fundamental aspects: the creativity of young designers getting to grips with yarn for important brands in a dialogue with the international market, and the know-how of a company nurturing the development of products with original, innovative approaches.
Botto Giuseppe & Figli also supports the "Biella Master in Noble Fibres ".
Botto Giuseppe has been producing prized yarns and fabrics since 1876. Over the years production extended to include jerseys and knitwear yarns, and the mill developed into the vertically integrated structure we see today, capable of producing everything from the yarn to the finished product at its two establishments in Valle Mosso and Tarcento (spinning), a mill powered by hydroelectric energy produced by the Tarcento dam and vast arrays of photovoltaic panels.
Press
Alessandra Praudi
348-6067818