Department of Communication Science, Brawijaya University

COURSE PROFILE AND SEMESTER PLAN

(SAP/RPKAPS)

Course/Subject:Ethics & Philosophy of Communication

Code/Credit: ISK4179

Course Coordinator:RachmatKriyantono, Ph.D.

Lecturer team:Dr.Antoni

Dr.BambangDwiPrasetyo

SintaSwastikawara, M. I. Kom

NisaAlfira, MA

Abdul Wahid, MA

Course Description:

The course focuses on understanding the philosophical basis of communication science, such as the roots, paradigms, standard of truth, and school of thought. The course provides reflections on three philosophical basis on science: ontology, epistemology, and axiology of communication in order to develop communication science and practice in proper manner. The course provides the understanding of the object of study of communication, both material and formal objects. It also discusses ethical perspectives on communication practices, such as in mass media, business & marketing communication, and public relations to create harmony in social interactions. In addition, the course promotes local perspective in understanding communication phenomena.

Course Objectives:

After completion of the course, students are expected to understand basic philosophy of communication science which involves ontology, epistemology and axiology, and to conduct self-reflection about communication study and practice and their responsibility to the science and society. In addition, the course aims to mouldstudents who have good character, such as rational inquiry, integrity, respect, and personal excellence.

Assessment:

1. In class quiz& presentation= 20%
2. Study case based learning through regular tasks= 10%
3. Mid test= 30%
4. Final test= 40%

Expected Learning Outcomes:

References:

Ayish, M. I. (2003). Beyond western-oriented communication theories a normative Arab-Islamic perspective. Journal of the European Institute for Communication and Culture, 10(2), 79-92.

Dissayanake, W. (1988). The need for asian approaches to communication. In W. Dissayanake (Ed.), Communication theory: The asian perspective. Singapura: AMIC.

Dissayanake, W. (2003). Asian approaches to human communication: Restrospect and prospect. Intercultural Communication Studies, XII(4), 17-39.

Fiske, J. (1990). introduction to communication studies. New York: Routledge.

Gunaratne, S. A. (2009). Asian communication theory. In S. W. LittlejohnK. Foss (Eds.), Encyclopedia of communication theory. California: Sage Publications

Kriyantono, R. (2012). Etika & Filsafat Komunikasi. Malang: UB Press.

Littlejohn, S. W., & Foss, K. (2008). Theories of human communication. California: Thomson Wadsworth.

Neumann, L. (2006).Social research methods quantitative qualitative. London: Sage

Rogers, E. M. (1997). A history of communication study: A biographical approach. New York: The Free Press.

Other relevant journals, books, case studies, reports

SEMESTER COURSE PLAN

(RPKAPS)

Course/Subject:Public Relations Theories

Code/Credit: ISK4189

Course Coordinator:RachmatKriyantono, Ph.D

Course Description:

The course focuses on understanding the philosophical basis of communication science, such as the roots, paradigms, standard of truth, and school of thought. The course provides reflections on three philosophical basis on science: ontology, epistemology, and axiology of communication in order to develop communication science and practice in proper manner. The course provides the understanding of the object of study of communication, both material and formal objects. It also discusses ethical perspectives on communication practices, such as in mass media, business & marketing communication, and public relations to create harmony in social interactions. In addition, the course promotes local perspective in understanding communication phenomena.

Course Objectives:

After completion of the course, students are expected to understand basic philosophy of communication science which involves ontology, epistemology and axiology, and to conduct self-reflection about communication study and practice and their responsibility to the science and society. In addition, the course aims to mould students who have good character, such as rational inquiry, integrity, respect, and personal excellence.

Assignment Information

1. In class quiz& presentation

Will be described in class

1. Study case based learning through regular tasks

Will be described in class