FY2010

Business Plan

“aneducation and outreach program focusing on (STEM) science, technology, engineering and

mathdedicated to enhancing the performance, success, and personal growth of our youth.”

1

Business Plan

Table of Contents

1.0STARBASE Executive Summary

1.1Vision

1.2 Mission

1.3 Values

1.4 Objectives

1.5 Goals

1.6 Keys to Success

2.0 STARBASE Overview

2.1 History7

2.2 Financial Plan 8

2.3 Logistics9

3.0 STARBASE Product

3.1 Curriculum 10 -

3.2STARBASE 2008-2009 Program Schedule 11

3.3.Curriculum Assessment Pre/Post Testing/Evaulation12-13

3.4Outreach Programs 13

3.5 STARBASE Program Brouchure 14

4.0 Acceptance procedures14

4.1 District Responsibilities 15-16

4.2 Code of Conduct 16

4.3 Security & Safety 17

4.4 Manitenance of Record 18

5.0 marketing Analysis 18

5.1 Strategy Statistics 18

5.2 Marketing Strategy 19

5.3 Marketing Promotion

6.0 Management Summary

6.1 Organizational Structure20

6.2 Management Team20-

6.3 Management Team Gaps

6.4 Personnel Plan21-29

1

List of Attachments

  1. FY10 Budget Financial Plan/ Budget Change Template(Attachment 1)
  1. FY10 Quarterly Reports(Attachment 2)
  1. Core Curriculum Outline (Attachment 3)
  1. Proposed FY2010Academy Schedule(Attachment 4)
  1. Student STEM Evaluation Survey (Attachment 5)
  1. Teacher Evaluation ( Link is available under DoD STARBASE web address)
  1. Program Literature – Brochure (Attachment 78)
  1. Pelican State STARBASE Selection Criteria, National GuardBureau "AtRisk" Criteria”Data Reporting Form”( Attachment 9)
  1. Responsibilities For Academy Participation(Attachment 10)
  1. Teacher Checklist & Reminder Information (Attachment 11)
  1. Student Cover Letter (Attachment 12)
  1. Student Application/Permission Form(Attachment 13)
  1. Student Release Of Liability Form(Attachment 13)
  1. Student Photo Release Form(Attachment 13)
  1. Explanation of Permission, Release of Liability, Photo Release (Attachment 14)
  1. Teacher / Chaperone Responsibility Letter (Attachment 15)
  1. Teacher Application/Permission Form(Attachment 16)
  1. Teacher / Chaperone Release Of Liability Form(Attachment 17)
  1. Teacher / Chaperone Photo Release Form (Attachment 18)

1.0Executive Summary

Pelican State STARBASE is an academic outreach program for fifth grade students that incorporates a fast-paced curriculum of hands-on minds-on activities, tours, classroom experiments, and expert instructors and speakers from the community workplace. Pelican State STARBASE is a National Guard program located in building 609 F Street atCamp Beauregard in Pineville, Louisiana.

Pelican State STARBASE is100% federally funded from the DoD office OSD/RA.

1.1Vision

Pelican State STARBASE is a program based on the beliefs (1) that all students can learn (2) that students learn best when interested and motivated and (3) that motivation can be generated through experiences which are interactive, hands-on, and result in personal success. It is the philosophy of Pelican State STARBASE that quality education is essential to the democratic process, crucial to the personal enrichment and development of every student, and vital to the economic future of our society. Pelican State STARBASE believes that the learners of today can be prepared to be the leaders of tomorrow, and that this vision can be achieved through innovative educational outreach programs for youth and teachers. It is from this vision that the Pelican State STARBASE program was developed.

1.2 Mission

The mission of Pelican State STARBASE is to provide innovative, educational outreach programs in an unconventional setting that focus on (STEM) Education science, technology, engineering, and math while incorporating personal goal setting, teamwork, and STEM career skills awareness.

1.3 Values

  • Integrity – Doing the right thing, because it’s the right thing to do.
  • Dedication – The commitment to doing what it takes to get the job done.
  • Selflessness – Placing organizational needs above personal interests.
  • Perseverance – Adhering to a course of action despite the obstacles.
  • Trust – Confidence that team members will act with integrity, competence, and consistency.
  • Commitment to Education – Realizing that educating our youth is our top priority and making a commitment to providing a quality learning experience. Emphasize the importance of becoming life-long learners.
  • Respect- Willingness to show consideration and appreciation to others.
  • Teamwork- Collaborate and working together to achieve a common goal.

1.4 Objectives

The objective of Pelican State STARBASE is to enhance the performance and success of students who have been identified as educationally and/or economically "at risk." The program actively involves students in hands-on, real-world learning experiences that:

  1. Ignite student interests in (STEM) Education science, technology, engineering, and mathematics, and increase knowledge and skills in these areas.
  1. Develop teamwork skills and provide real world, problem-solving activities to practice these skills.
  1. Demonstrate the relevancy and use of science, technology, math, teamwork, and goal setting in the workplace.
  1. Illustrate personal goal-setting skills and expose and encourage students to identify careers in (STEM) science, technology, engineering, and math fields.
  1. Provide teachers with opportunities for classroom training and demonstrations of practical activities to maintain student interest in (STEM) Education science, technology, engineering and math.

1.5 Goals

Through experiential learning at STARBASE, students will:

  1. Overcome the perception that the study of (STEM) Education science, technology, engineering, and mathematics is difficult and boring.
  1. Become more interested, knowledgeable, and skilled in these content areas.
  1. Become aware of the need to set personal goals to achieve success.
  1. Understand the importance and advantage of working collaboratively with others to solve problems.
  1. Recognize the importance of remaining in school.
  1. Be encouraged to pursue careers in the STEM fields.

The long-term goal of Pelican State STARBASE is to assist the next generation in becoming responsible, goal oriented, productive citizens who value lifelong learning and are better prepared for the future.

1.6 Keys to Success

1. Marketing power. We need to have up-to-date product that is continually improving using the latest technology.

2. Product quality and customer satisfaction. Everything we do is highly visible and affects children, so our product has to do what we promise and do it well. Long-term customer satisfaction is critical to our survival.

3. Maintain a staff with strong foundations in (STEM) Education, management, finance, technology, and curriculum development.

4. Sustain increasing levels of funding through grants and donations to sustain a high level of productivity while building a foundation for growth.

5. Concrete statistics of student performance to validate the successful of our program at the state and federal level.

6. Keep key players abreast of Pelican State STARBASE’s accomplishments including TAG, governor, parish superintendents, principals, DoD, NGB, senators and representatives.

2.0 Company Overview

The first director of Pelican State STARBASE was hired in July, 1999. The remainder of the staff was hired in August, 1999. Startup funding of $178,080 was received from NGB. The STARBASE facility required renovation. The renovation was completed on 15 Sep 99 and the first class was conducted on 22 Sep 99. An ambitious class schedule was established: 17 classes. The schedule was executed as planned; 450 students graduated from the STARBASE program during the 1999-2000 school year. During the 2000-2001 school year, 750 students graduated from Pelican State STARBASE from two local parishes. The second director, BG Brod Veillon, was hired in May 2000. He resigned to become the director of The Youth Challenge Program located at Camp Beauregard, Pineville Louisiana in May of 2002. Cheryl Arbour, the Deputy Director, interviewed and became the third Director of Pelican State STARBASE. During the 2001-2002 school year, Pelican State STARBASE serviced 785 students, 752 students were serviced during the 2002 – 2003 school year. During the 2003 – 2004 academic year 827 students started the program and 804 graduated, and for the 2004 – 2005 academic year 827 started and 810 finished the 5 day program.

Due to Hurricane Katrina, Pelican State STARBASE relocated from New Orleans to Pineville until the rebuilding of New Orleans is complete and the school district can meet our guidance. At the start of the 2005 – 2006 school year and with only one class complete, Pelican State STARBASE cancelled 23 of its scheduled classes. In January 2006, TAG designated building 609 at Camp Beauregard for Pelican State STARBASE. NGB was notified and approved the relocation. On April 24, 2006 classes were reopened and 4 academies were serviced prior to the end of the school year.

During the 2006 – 2007 school year, 137 students started the program and 135 graduated from Pelican State STARBASE. And, during the 2007-2008 school year,684students started the program and 658 graduated from Pelican State STARBASE. During the 2008-2009 school year Pelican State STARBASE 710 students graduated from STARBASE, and during 2009-2010 817 students graduated from STARBASE.

2.1 Company History

STARBASE began in 1989 with a dream shared by four people: Barbara Koscak, an elementary school teacher; Brigadier General David Arendts, then Commander of the Selfridge Air National Guard Base in Michigan; Rick Simms, a student at Wayne State University, and Richard Racosky, an accomplished pilot and author. Their dream was to create an educational program, which responded to the needs of today's youth through a stimulating hands-on curriculum focusing on science, math, technology, personal development, and drug demand reduction.

The dream became a reality with a grant from the Kellogg Foundation in 1991. The National Guard Bureau (NGB) was briefed on the program in September of 1992. The program was well received and the NGB leadership has since encouraged similar programs throughout the states and territories. Pelican State STARBASE site was established in 1999. As of June 2010 there are 60 STARBASE sites in 33 plus states including the District of Columbia and Puerto Rico.

2.2Company Finances

STARBASE budget reports are maintained in Microsoft EXCEL format and comply with guidelines as required by NGB-AY.

10Budget: (See Attachment 1)

See Enclosure for FY2008 Financial Plan.

Quarterly Report Template: (See Attachment 2)Used to track operating budget obligations/expenditures by calendar quarter. The first quarterly report is due 90 days following the execution date of the operating budget.

Budget Change Template: (See Attachment1)Used when modifying the approved initial fiscal year operating budget.

The USPFO for Louisiana is accountable for all federal funds of STARBASE. All program funds are managed in accordance with applicable regulations and supplemental instructions. The maximum dollar of federally appropriated funds is not exceeded and these funds exclusively support the STARBASE program.

  • Budgets are prepared and maintained by the state under the terms and conditions set forth in the cooperative funding agreement.
  • Appropriated Funds: These funds are monies appropriated specifically for the program by the United States Congress.
  • Non-Appropriated Funds: These funds are monies, which are not appropriated by Congress and may include, but are not limited to, donated goods, services, and materials.

Pelican State STARBASE is a federally funded National Guard program. Its fiscal year is from 1 October to 30 September. Budget levels are as follows:

FY 99: $178,000

FY 00: $200,000

FY 01: $210,000

FY 02: $210,000

FY 03: $210,000

FY 04: $232,000

FY 05: $230,000

FY 06: $235,000(Plus)133,400 (Hurricane Relief Funds)

FY 07: $235,000

FY 08: $262,900

FY 09: $255,000

FY10: $280,000

2.3 Company Logistics

Pelican State STARBASE operates at the National Guard facility at Camp Beauregard in Pineville, Louisiana. Pelican State STARBASE is located in 609 F Street. The STARBASE facility includes one dedicated classroom, one experiment/computer lab, restrooms, storage area, and an open office/conference area. The State Director and staff follow all rules and regulation of the DoDI, NGB 5-1, ANG 63-101 and the Cooperative Agreement and Appendix 1.

Procurement:Supplies and services comply with procedures established by the USPFO for Louisiana and the Military Department of the State of Louisiana. Efforts are made to encourage donated goods and services when legally authorized and when the receipt of such donations does not improperly favor one organization over another or create a conflict of interest.

Accountability: The Pelican State STARBASE program is an official activity of the National Guard Bureau, Louisiana National Guard and the State Governor, and as such is subject to the same regulations and policies pertaining to supply and accountability of goods and services as any other element of the Louisiana National Guard.

Facilities: The Pelican State STARBASE program is a tenant of Jackson Barracks, New Orleans. The State Director and staff follow all applicable LANG rules and regulations and cooperate with the LANG in all matters pertaining to the overall operation of the LANG. Building 102C is assigned for classrooms, computer lab, storage, and offices. All post facilities, buildings, and areas except those assigned to STARBASE are off-limits to visitors, students, and faculty members unless specific permission has been received or tours, training, or meetings are scheduled for that area. Off limits at all times are maintenance areas, fuel and ammunition storage areas, aviation areas, runways, taxiways, officer and enlisted quarters, construction areas, and training areas except as supervised by staff.

Resources: A strong, extensive resource network within the military, business, school, and private communities supports Pelican State STARBASE. These resources include human resources as well as in-kind donations of materials and services. Support resources are continually sought through contacts with corporations, businesses, agencies, organizations, and individuals within the community. Through the development of this collaboration and support, the STARBASE program is enhanced and the local citizenry becomes aware of the many services and contributions made by the National Guard to their state and local community.

3.0 Product

Our product is our certified facility, staff, curriculum and the effectiveness of its presentation. People don't buy our product; they avail themselves to it for the benefit it provides. They want to see results and be assured that the effects on the students are positive and that the students’ interest in math, science, and technology has been stimulated.

The name STARBASE is becoming well known and its products and reputation are respected. Throughout, STARBASE has maintained a high professional standard and a reputation as the quality provider.

3.1 Core Curriculum(See Attachment 3)

The STARBASE curriculum is a series of academic modules that are uniquely designed to ignite interest in science, technology, engineering, and math and to encourage students to learn more about these subjects and seriously consider these fields as their life's work. Through fast-paced, highly interactive, hands-on minds-on "missions," the STARBASE curriculum "pushes the educational envelope" by transforming the learning process from a passive uninspired activity into an active and engaging adventure for youth. STARBASE demonstrates to students the use and relevancy of skills learned in the classroom to the real workplace. Interwoven among the academic content is a focus on teamwork.

Academic Content

The STARBASE core curriculum focuses on National Standards, which include science, technology, engineering and math.Curriculum modules support and reinforce the Louisiana’s GLE’S and benchmarks, the National Standards incorporate the dimensions and skills established for scientific study. The core STARBASE curriculum consists of five days, providing a total of twenty-fivehours of content inquiry based instruction for students. Tours are incorporated into the modules. Curriculum activities are presented in a mission-scenario format requiring students to work in pairs or groups and to develop problem solving and teamwork skills. The DOD is currently in the process of changing the STARBASE Core Components, with this in mind; Pelican State STARBASE is currently addressing these changes.

*The following 6 Core Components are being taught at Pelican State STARBASE for the 2009-2010 school year.

  • Physics
  • Technology
  • Engineering
  • Chemistry
  • Math
  • STEM Career

*Teamwork is embedded in several hand-on minds-on activities and experiments.

Academies/Number of Students Served

Pelican State STARBASE operates 12 months per year. The program is structured in one day a week for five-week Academies or a Monday-Friday Academy during holidays and standardized testing times. Academies provide twenty-fivehours of instruction for students and teachers and are normally conducted Monday-Friday from 9:00 a.m. - 2:00 p.m. on-site at the Camp Beauregard STARBASE facility (bldg 609 F Street). 31 Academies will graduate during the academic year with an average of 20-35 students per Academy. Class schedules are developed to meet participant needs

STEM Careers

An objective of the Pelican State STARBASE program is to demonstrate to students the importance, relevancy, and everyday use of science, technology, engineering, and math in the workplace. During their 25 hours at STARBASE, students tour an OH-58 and Cessna 172 aircraft located on the Army National Guard base. Students also have the opportunity to talk with experts in the workplace about careers in the sciences and aviation and discuss the skills required to work in those areas.

Staff/Student Ratio

The teacher to student ratio is 1 to 10 based on an average of 30 students per class. Parents, guardsmen, and teachers, as well as other volunteers from the school and the community often serve as flight leaders during an Academy, further reducing the student ratio.

3.2 2009-2010 Academy Schedule(See Attachment4)

3.3Curriculum Assessment Pre/Post Testing/Evaluation

Dimension Skills

Exploring and DiscoveringObservingDescribingClassifying Predicting

MeasuringInferringHypothesizing Describing

ChartingConstructing ModelInterpreting Data

Identifying/Controlling Variables

Imagining and CreatingVisualizingDesigningSolving problems/puzzles

Producing mental images Combining objects in unusual ways

Using and ApplyingLinking concepts to everyday world

Integrating content with other subject areas

ValuingDeveloping positive attitude toward science

Developing tolerance for differences with others

Communicating and Team Building Speaking ListeningUnderstanding

Assessing Evaluating self and team performance Determining degrees of standards and product quality

Student Assessment Computerized pretests and posttests are used to measure students' mastery of the academic concepts taught during STARBASE classroom activities. Students take the pretest (Liftoff) at the beginning of their first visit to STARBASE and the posttest (Landing) on their last day at STARBASE. Scores from these pretests and posttests (identical in format and content) are directly compared, analyzed, and graphed. An average increase of twenty percent (20%) or more in student performance indicates that the STARBASE program has had a strong positive effect on student knowledge in content areas taught. An increase of ten (10%) to twenty percent (20%) indicates a moderately positive effect, and an increase of less than ten percent indicates no appreciable effect on student knowledge.