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Statement of Course Structure for BBA (Hons.) Programme

First Semester

S.No / Course Code / Title / Max.
Marks / Credit / Distribution of Credit
L / T / P / C
SCM-C-111 / English and Managerial Communication / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-112 / Principles of Management / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-113 / Environmental Management / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-114 / Fundamentals of Accounting / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-115 / Business Statistics / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-116 / Introduction to Computers / 100 / 3 / 3 / 0 / 0 / 3
Total / 18 / - / - / - / 18
Explanation of Paper Code of Core Course / Explanation of Paper Code of Non Mandatory Course
  1. First one stands for Semester Number
  2. Second digit stand for course code (UG)
  3. Third digit stands for Paper Number.
  4. ”C” stands for Core Course/Paper
/
  1. First one stands for Semester Number
  2. Second digit stand for course code (UG)
  3. Third digit stands for Paper Number.
  4. ”S” stands for Core Course/Paper

First Semester

SCM-C-111

Title: English and Managerial Communication

Course : 1 / SCM-C-111 / English and Managerial Communication / 100 / 3 / 3 / 0 / 0 / 3

Objective :

The objective of this course is to develop effective business communication skills among the students.

Max. Hour 12

UNIT – I / Meaning and Significance of Communication in Business, Process of Communication, Channels and Media in Communication, Contents of Upward, Downward and Criss-Cross Communication.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / 22-24 Aug. 2013 / 20 Marks

Max. Hour 11

UNIT – II / External & Internal Communication, Communication Networks, Effective Communication, Barriers in the Process of Communication.
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / 01-03- Oct. 2013 / 20 Marks

Max. Hour 22

UNIT – III / Effective Listening, Public Speaking, Performance in Job – Interview, Performance in Group Meeting.
UNIT – IV / Committees, Conferences, Effectiveness of Written Communication, Business Letters and Report Writing. Grammar : Article, Preposition, Determinants & use of Tenses.
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / 18-30 Nov. 2013 / 60 Marks

Books Recommended :

  1. F.T. Wood : A Remedial English Grammar for Foreign Students.
  2. W.S. Allen : Living English Structure
  3. R.S. Sharma : Technical Writing.
  4. Krishna Mohan & R.C. Sharma, Business Correspondence and Report Writing, Tata McGraw Hill, New Delhi.
  5. Business Communication : Homai Pradhan, Vijya Thakur, D.S. Bhende.
  6. Effective Business Communication : M.V. Rodriques, Concept Publishing Company, New Delhi 110 059.
  7. Communication Skills by Prof. Nageshwar Rao & P.R. Das.

First Semester

SCM-C-112

Title: Principles of Management

Course : 2 / SCM-C-112 / Principles of Management / 100 / 3 / 3 / 0 / 0 / 3

Objective :

The course is meant to acquaint the student with the Principles of Management

Max. Hour 12

UNIT – I

/ An Introduction : Management defined, Functions of Management, Management as a profession, Managerial Levels and Roles, Managerial Responsibilities; Characteristics of a Good Manager.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / September 3-4, 2012 / 20 Marks

Max. Hour 11

UNIT – II / Management Thought :
(a) Early Contributions : Robert Owen (Classical Theories – An overview of Scientific Management by Taylor, Management Process School by Henri Fayol (b) Neo-Classical Theories – An overview, Behavioural approach and Hawthorne Experiments.
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / October 1-3, 2012 / 20 Marks

Max. Hour 22

UNIT – III / Overview of Management Functions :
Planning Function Planning Defined, Advantages of Planning,
Organising : Organising defined, process of Organising, Principles of organizing, Organisational structure, staffing.
UNIT – IV / Key Managerial Activities :
Decision making : Types of Managerial decisions, process of quantitative decision making, Management by objectives : Meaning, process, Advantages, Disadvantages.
Directing Activities : Motivation, Definition, Types & Process, Leadership, Communication, Definition, Objectives of Communication, Communication process model, guidelines for effective communication, Functions of Controlling : Effective Control System, Control Process, Types of Managerial Control.
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / November 10-30, 2012 / 60 Marks

Books Recommended :

  1. Principles of Management, J.S. Chadan
  2. Principles of Management, George R. Terry.
  3. Principles of Management, B.S. Mathur
  4. Principles of Management, J.K. Jain
  5. Fundamentals of Management, Stoner.

First Semester

SCM-C-113

Title: Environmental Management

Course : 3 / SCM-C-113 / Environmental Management / 100 / 3 / 3 / 0 / 0 / 3

Objective :

The objective of course is awareness to the students with environment and climate.

Max. Hour 12

UNIT – I / Introduction : Multidisciplinary nature of environmental studies.
  • Definition, scope, objectives and importance
  • Need for public awareness for solving environmental problems, Environmental Engineering.
  • Major Environmental Problems.
  • Present Environmental Issues of Global Concern.

First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / September 3-4, 2012 / 20 Marks

Max. Hour 11

UNIT – II / Components of Environment:
  • Components of Environment and their interactions,
  • Impacts of Development on Environment

Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / October 1-3, 2012 / 20 Marks

Max. Hour 22

UNIT – III / Natural Resources:Introduction, Renewable and non renewable resources, Natural resources and associated problems.
Renewable Resources.
Forest Resources: Importance use and over exploitation, deforestation. dams and their effects on forests and tribal people.
UNIT – IV /
  • Water Resources: Use and over utilization of surface and ground water, plods, drought, conflicts over water dams – benefits and problems.
  • Environmental Impacts of Urbanization.

End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / November 10 -30, 2012 / 60 Marks

Books Recommended :

  1. Introduction to Environmental Science by Y. Anjaneyulu
  2. Environmental Studies by Benny Joseph
  3. Text Book of Environmental Studies, Erach Bharucha

First Semester

SCM-C-114

Title: Fundamentals of Accounting

Course : 4 / SCM-C-114 / Fundamentals of Accounting / 100 / 3 / 3 / 0 / 0 / 3

Objective :

To impart basic accounting knowledge as applicable to business.

Max. Hour 12

UNIT – I / Meaning and Scope of Accounting :
Definition, Objectives, Functions, Book Keeping, Branches of Accounting, Principles of Accounting, Journal Entry, Ledger and Trial Balance.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / September 3-4, 2012 / 20 Marks

Max. Hour 11

UNIT – II / Final Accounts :
Trading Account / Manufacturing Account, Profit and Loss Account, Balance Sheet
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / October 1-3, 2012 / 20 Marks

Max. Hour 22

UNIT – III / Bank reconciliation Statement, Bills of Exchange
UNIT – IV / Depreciation Accountings, Receipt and Payment Account
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / November 10-30, 2012 / 60 Marks

Books Recommended :

1. S.N. Maheshwari, Advanced Accountancy, Vol. I & II.

2. S.K. Paul, Accountancy, Vol. I & II.

First Semester

SCM-C-115

Title: Business Statistics

Course : 5 / SCM-C-115 / Business Statistics / 100 / 3 / 3 / 0 / 0 / 3

Objective :

To impart basic statistical analysis of applicable to Business Management.

Max. Hour 12

UNIT – I / Introduction, Meaning and Scope of Statistics, Collection of data.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / September 3-4, 2012 / 20 Marks

Max. Hour 11

UNIT – II / Classification and tabulation of data, Diagrammatic and Graphic presentation of data. Measurement of Centre Values.
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / October 1-3, 2012 / 20 Marks

Max. Hour 22

UNIT – III / Correlation and regression analysis.
UNIT – IV / Index Numbers, Analysis of Times Series.
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / November 10-30, 2012 / 60 Marks

Books Recommended :

1. Gupta, S.P., Statistical Methods, Sultan Chand & Sons, New Delhi.

2. Gupta, S.C., Practical Statistics, Sultan Chand & Sons, New Delhi.

First Semester

SCM-C-116

Title: Introduction to Computers

Course : 6 / SCM-C-116 / Introduction to Computers / 100 / 3 / 3 / 0 / 0 / 3

Objective :

The objectives of this course includes developing an appreciation of different languages, programme, Software, Hardware, systems and computer awareness.

Max. Hour 12

UNIT – I

/ Fundamentals of Computer: An Introduction,Computer Generation, I/O devices, Memory, Central Processing Unit.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / September 3-4, 2012 / 20 Marks

Max. Hour 11

UNIT – II / Number System : Binary, Octal, Hexadecimal, Applications and Inter-conversions, Computer Arithmetic, Computer Logic.
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / October 1-3, 2012 / 20 Marks

Max. Hour 22

UNIT – III / Programming : Flow Charting, Algorithms, Looping, Branching, Programme structure, Soft wares.
UNIT – IV / Operating System : Fundamental and Role of O.S., Elements of DOS, UNIX, WINDOWS.
Internet & Computers in Business:Computer in Business, Introduction to Internet.
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / November 10-30, 2012 / 60 Marks

Books Recommended :

  1. P.K. Sinha, Introduction to Computers
  2. Alexis Leon and Methew Leon – Introduction to Computers, published by Leon Tech World.

Statement of Course Structure for BBA (Hons.) Programme

Second Semester

S.No. / Course Code / Title / Max.
Marks / Credit / Distribution of Credit
L / T / P / C
SCM-C-211 / Higher Accounting (HAC) / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-212 / Marketing Management (MAM) / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-213 / Marketing Research (MAR) / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-214 / Managerial Economics (MEC) / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-215 / Personnel Management (PEM) / 100 / 3 / 3 / 0 / 0 / 3
SCM-C-216 / Seminar & Term Paper / Project Work etc. (STP) / 100 / 3 / 3 / 0 / 0 / 3
Total / 600 / 18 / - / - / - / 18
Explanation of Paper Code of Core Course / Explanation of Paper Code of Non Mandatory Course
  1. First one stands for Semester Number
  2. Second digit stand for course code (UG)
  3. Third digit stands for Paper Number.
  4. ”C” stands for Core Course/Paper
/
  1. First one stands for Semester Number
  2. Second digit stand for course code (UG)
  3. Third digit stands for Paper Number.
  4. ”S” stands for Core Course/Paper

Second Semester

SCM-C-211

Title : Higher Accounting (HAC)

Course : 1 / SCM-C-211 / Higher Accounting (HAC) / 100 / 3 / 3 / 0 / 0 / 3

Objective :

To impart basics of Higher Accounting and Company Accounts and its applications in Business Management.

Max. Hour 12

UNIT – I / Introduction: Partnership agreement, registration and its effects, Appropriation of profit.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / February 2-5, 2013 / 12 Marks

Max. Hour 11

Unit. II / Admission of a new partner: Revaluation of Assets and Liabilities; Accumulated profits and losses; Goodwill, adjustment in capital.
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / March 14-16, 2013 / 13 Marks

Max. Hour 22

UNIT – III / Retirement Amount payable to retraining partner; treatment of goodwill. Disposal of discussed partners, share. Change in profit sharing ratio-introduction.
UNIT – IV / Dissolution of firms (Garru Vs. Hurry) Ordinary and Insolvency. Company Accounts: Introduction; Issue of shares: calls in arears; calls in advance.
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / April 10-25, 2013 / 60 Marks

Books Recommended :

  1. S. K. Paul : Accounting Vol. I & II
  2. Shukla S.M. and Gupta S. P: Financial Accounting.

Second Semester

SCM-C-212

Title: Marketing Management (MM)

Course : 2 / SCM-C-212 / Marketing Management (MM) / 100 / 3 / 3 / 0 / 0 / 3

Objectives :

To impart basicsof Marketing Management,Marketing Environment, Marketing Segmentation, Product Planning and Development, Product pricing, and Channels of Distribution etc. in Notational and International Environment.

Max. Hour 12

UNIT – I / Introduction: Marketing-The components of marketing- Distinction between market and marketing Benefits and costs of Marketing, The marketing concept-Evolution of marketing concept-Features of integrated marketing concept, The new waves of thoughts in marketing- Marketing Management, Function of marketing management.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / February 2-5, 2013 / 12 Marks

Max. Hour 11

UNIT – II / Marketing Segmentation: Market segmentation versus product differentiation, Benefits, Requisites, Market segments and marketing mix, Market integration and market orchestration.
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / March 14-16, 2013 / 13 Marks

Max. Hour 22

UNIT – III / Product Planning and Development: Product lnnovation Steps in New product development idea generation-screening, Product development, Test marketing, Organization for new, new product development.
Product pricing: Role of Pricing, The methods of price determination, approach, policies and strategies, Price maintenance.
UNIT – IV / Channels of Distribution: Role, Principles, Classification of channels, Types of Intermediaries, Factors governing the choice of channels of distribution, Channel compensation, motivation, coordination, control.
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / April 10-25, 2013 / 60 Marks

Books Recommended :

  1. Kotler, Philip and Armstrong, G. Principles of Marketing, New Delhi, Prentice Hall of India, 1997.
  2. Ramaswamy, V.S. and Namakumari, S. Marketing: Planning Control, New Delhi, Macmillan, 1990.
  3. Stanton, William J. Fundamentals of Marketing, New York, McGraw Hill, 1994.
  4. Y.Anjaneyulu: Introduction to Environmental Science.

Second Semester

SCM-C-213

Title: Marketing Research (MAR)

Course : 3 / SCM-C-213 / Marketing Research (MAR) / 100 / 3 / 3 / 0 / 0 / 3

Objective :

To equip the students with the basic understanding of the research methodology and to provide an insight into the application of modern analytical tools and techniques for the purpose of management decision making.

Max. Hour 12

UNIT – I / Marketing Research an overview : Conceptual Framework, Historical Development, Scope and Importance of Marketing Research, Organization of Marketing Research Department.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / February 2-5, 2013 / 12 Marks

Max. Hour 11

UNIT – II / Research Design : Marketing Research Process, Problem Discovery and Formulation, Types of Research (Exploratory and Descriptive).
Types of Research Design, Sample Design : Meaning and different types of sample designs.
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / March 14-16, 2013 / 13 Marks

Max. Hour 22

UNIT – III / Data Collection Methods and Techniques : Types and Sources of Data, Methods of Data Collection : Survey, Observation and interviews.
Questionnaire Method and Questionnaire Design, Attitude Scales
UNIT – IV / Marketing Research Report Preparation and Presentation : Presentation of Written Research Reports, Reading and Interpretation of Reports.
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / April 10-25, 2013 / 60 Marks

Books Recommended :

  1. Research Methodology : C.R. Kothari
  2. Research Methodology : S.P. Gupta
  3. Marketing Research : Green & Tull
  4. Marketing Research : Beri, G.C.
  5. Marketing Research : Sangeeta Agrawal
  6. Marketing Research :Principles, Applications & Cases : Sharma D.D., (Sultan Chand & Sons., New Delhi)
  7. Marketing Research (Methodology Foundations) : Churchill, J.R. Gilbert A.
  8. Marketing Research : Luck, D.J. Hugh G. Wales, D.A. Taylor & Rubin, R.S.
  9. Modern Marketing Research : Patil, S.G., P.V. Kulkarni & H. Pradhan.
  10. Marketing Research : Theory & Practice, : Bellur, V.V.

Second Semester

SCM-C-214

Title: Managerial Economics (MEC)

Course : 4 / SCM-C-214 / Managerial Economics (MEC) / 100 / 3 / 3 / 0 / 0 / 3

Objective :

The objectives of this paper is acquaint the participants with concepts and techniques used in Economic Theory and to enable them to apply this knowledge in business decision-making. Emphasis in given to changes in the nature of business firms in the context of globalization.

Max. Hour 12

UNIT – I / Nature and Scope of Managerial Economics; Managers need to know Economics- Business Decisions. Cost Concepts, Cost Analysis; break even analysis.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / February 2-5, 2013 / 12 Marks

Max. Hour 11

UNIT – II / Profit and its measurement; maximization of profit; utility; consumer’s demand; law of Demand; Market Determinants of Demand; Demand Functions and Elasticities.
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / March 14-16, 2013 / 13 Marks

Max. Hour 22

UNIT – III / Theory of production and its functions ; Law of returns to scales; Economies of Scale; Least Cost Factor.
UNIT – IV / Market Structure: Pricing Pricing in Pertect Competition; Monopolistic Competition Business Cycle.
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / April 10-25, 2013 / 60 Marks

Books Recommended :

Dr. D.N. Diwevedi

Second Semester

SCM-C-215

Title: Personnel Management (PEM)

Course : 5 / SCM-C-215 / Personnel Management (PEM) / 100 / 3 / 3 / 0 / 0 / 3

Objective :

The Objectives of this course is to Sensitize students to the various facets of managing people and to create an understanding of the various policies and practices of human resource management.

Max. Hour 12

UNIT – I / Managerial Perspective, administrative Vs. Management Personnel Department – Function, Objectives, HRD. Line-Staff Relationship, Authority, Responsibility and Accountability, Organization of Personnel Department, Personnel Function in TELCO and TISCO.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / February 2-5, 2013 / 12 Marks

Max. Hour 11

UNIT – II / Manpower Management Cycle; Manpower Planning, Planning Job requirements and descriptions; Skill Analysis; begin Vs. Pedigree, Pressure Candidates, Nepotism, Need for Adaption, Manager Selection Process. Sources of Recruitment, Interviewing, Qualities of an interviewer.
Second Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit Two Only / March 14-16, 2013 / 13 Marks

Max. Hour 22

UNIT – III / Employees’ Orientation and Training; Identifying training needs; Managerial Development, Training techniques, Promotions, Transfer, Relocation and Job termination.
UNIT – IV / Productivity of Workers; Motivation; Incentives; Morale, Performance appraisal Wage administration & Wage Policy, Fringe Benefits & Social Security.
End Semester Examination Contents / Date of Exams. / Maximum Marks
Entire Syllabus / April 10-25, 2013 / 60 Marks

Books Recommended :

  1. R.S. Davar : Personnel Management & Industrial Relations, (Tenth Revised Edition), Vikas Publishing House Pvt. Ltd., New Delhi – 14.
  2. Edwin B. Flippo : Personnel Management, (Sixth Edition) McGraw Hill International Ltd., New Delhi.

Statement of Course Structure for BBA (Hons.) Programme

14th Batch Third Semester

S.No. / Course Code / Title / Max.
Marks / Credit / Distribution of Credit
L / T / P / C
1. / BUM-C-321 / Government and Business / 100 / 3 / 3 / 0 / 0 / 3
2. / BUM-C-322 / Business Legislation / 100 / 3 / 3 / 0 / 0 / 3
3. / BUM-C-323 / Cost Accounting / 100 / 3 / 3 / 0 / 0 / 3
4. / BUM-C-324 / Seminar and Term Paper / 100 / 3 / 3 / 0 / 0 / 3
Specialization / Marketing Management
1 / BUM-E-325 / Advertising Management / 100 / 3 / 3 / 0 / 0 / 3
2. / BUM-E-326 / Sales Management / 100 / 3 / 3 / 0 / 0 / 3
Specialization / Financial Management
1. / BUM-E-327 / Fundamentals of Financial Management / 100 / 3 / 3 / 0 / 0 / 3
2. / BUM-E-328 / Indian Financial Systems / 100 / 3 / 3 / 0 / 0 / 3
Specialization / Human Resource Management
1. / BUM-E-329 / Human Resource Management / 100 / 3 / 3 / 0 / 0 / 3
2. / BUM-E-330 / Organizational Development / 100 / 3 / 3 / 0 / 0 / 3
Explanation of Paper Code of Core Course / Explanation of Paper Code of Non Mandatory Course
  1. First one stands for Semester Number
  2. Second digit stand for course code (UG)
  3. Third digit stands for Paper Number.
  4. ”C” stands for Core Course/Paper
/
  1. First one stands for Semester Number
  2. Second digit stand for course code (UG)
  3. Third digit stands for Paper Number.
  4. ”S” stands for Core Course/Paper

BBA (Hons.) Third Semester

BUM-C-321

Title: Government and Business

Course : 1 / BUM-C-321 / Government and Business / 100 / 3 / 3 / 0 / 0 / 3

Objective :

The objective of this course is to introduce the public control business as Indian perspective and world perspective, the role of Government, its constitutional framework, new economic Policy, Structural reforms and privatization.

Max. Hour 12

UNIT – I / The Public control of business: Historical perspectives, Constitutional Framework of Government, Control of Business, Industrial Policy.
First Mid Semester Examination Contents / Date of Exams. / Maximum Marks
Unit One Only / September 3-4, 2012 / 12 Marks

Max. Hour 11