W i lly Bolander
University of Houston
Department of Marketing & Entrepreneurship
Suite 334, Melcher Hall
4800 Calhoun Road
Houston, TX77204-6021 / Cell:
Alt.:
Office:
Fax:
Email: / (404) 583-8762
(404) 775-5918
(713) 743-4577
(713) 743-4572

EDUCATION
Ph.D. Marketing (Management Minor)expected Spring 2011 – University of Houston, Houston, TX.
B.B.A.Professional Sales –KennesawStateUniversity, Atlanta, GA.
RESEARCH
Research Interests
  • Personal Selling and Sales Management
  • Individual and Group Adaptation to Change
  • Marketing Strategy and Implementation
  • Multi-level Analysis
Articles in Refereed Journals
  • Fu, Frank, Willy Bolander and Eli Jones (2009), “Managing the Drivers of Organizational Commitment and Salesperson Effort: An Application of Meyer and Allen’s Three-Component Model,” Journal of Marketing Theory and Practice, 17 (4).
  • Fu, Frank, Eli Jones and Willy Bolander (2008), “Product Innovativeness, Customer Newness, and New Product Performance: A Time-Lagged Examination of the Impact of Salesperson Selling Intentions on New Product Performance,” Journal of Personal Selling and Sales Management, 28 (4).
Papers Under Review
  • Ahearne, Michael, Son K. Lam, John Mathieu, and Willy Bolander, “Salesperson Goal Orientations as Determinants of Adaptation to Organizational Change.” Under second round of review atthe Journal of Marketing.
Working Papers
  • Growth modeling project looking at manager influence and salesperson performance with Dr. Mike Ahearne, Dr. John Mathieu, and Dr. Son K. Lam targeted at Management Science.
  • Several other ideas involving salesperson adaptability, different types of organizational change, strategy implementation, etc…
Academic Conference Presentations
  • “Salesperson Goal Orientations as Determinants of Adaptation to Organizational Change” with Michael Ahearne, Son K. Lam, and John Mathieu. Presented at the 27thAnnualUniversity of Houston Marketing Ph.D. Symposium.
  • “Salesperson Goal Orientations as Determinants of Adaptation to Organizational Change” with Michael Ahearne, John Mathieu, and Son K. Lam. Presented at the AMA Winter Educators Conference 2009, Sales & Relationship Marketing Track.

TEACHING EXPERIENCE
  • MARK 4373 – Advanced Professional Selling – Fall 2008 (teaching rating 4.86/5.00 or 93.2 percentile), Spring 2009(teaching rating 4.7/5.00 or 72 percentile).
  • MARK 3337 – Professional Selling – Summer 2009.

AWARDS/HONORS
  • Program for Excellence in Selling Teaching Award – Spring 2009.
  • Program for Excellence in Selling Sponsorship Competition – Spring 2009.
  • For leading the Advanced Professional Selling class (MARK 4373) with the highest sponsorship sales.
  • University of HoustonAnnualMarketingPh.D. Symposium Presenter – Spring 2009.
  • University of Houston Departmental Commendation for Outstanding Teaching Performance (MARK4373) – Fall 2008.
  • Intellinet Award for Sales Excellence – December 2006.
  • For outstanding academic and professional achievement in personal selling.
  • Golden Key International Honour Society – 2006.
  • President’s List –KennesawStateUniversity – Spring 2006, Fall 2006.
  • Dean’s List – Coles College of Business (KSU) – Fall 2005, Summer 2006, Spring 2007.
  • Florida Bright Futures Scholarship – 2001.
  • Who’s Who Among American High School Students – 1998, 1999.

MEMBERSHIP IN PROFESSIONAL ORGANIZATIONS
  • American Marketing Association – Member since 2007.
  • Academy of Marketing Science – Member since 2007.

DOCTORAL COURSEWORK
  • Marketing Strategy – Dr. Betsy Gelb
  • Special Problems in Mathematical Statistics – Dr. James Hess
  • Organization Behavior – Dr. Teri Elkins-Longacre
  • Econometrics I – Dr. Chris Murray
  • Organizational Theory – Dr. Dusya Vera
  • Marketing Models – Dr. James Hess
  • Special Problems in Multi-Level Managerial Research – Dr. Mike Ahearne
  • Review of the Marketing Literature – Dr. Steve Brown
  • Research Methods I – Dr. Steve Brown
  • Multivariate Methods in Marketing – Dr. James Hess
  • Structural Equations Modeling (MPlus) – Dr. David Francis
  • Research Methods II – Dr. Mike Ahearne
  • Consumer Behavior – Dr. Partha Krishnamurthy
  • Structural Equations Modeling (PLS) – Dr. Wynne Chin
  • Multilevel Modeling– Dr. Dan Beal (RiceUniversity, audit)
* Courses in light gray are in progress or scheduled for the future.
INDUSTRY EXPERIENCE

Stanley Dean & Associates – Atlanta, GA

  • Employed as Client Development Manager(i.e., sales and client strategies) from August 2004 – May 2007.

CheapOwl.com – Atlanta, GA

  • Acted as owner/developer of an affiliate based textbook website from May 2006 – October 2006.

Jim Liufau State Farm Insurance Agency – Destin, FL

  • Employed in life insurance and financial services marketing from October 2003 – February 2004.

AA Global Benefits Services – Fort Walton Beach, FL

  • Soldlife insurance from October 2001 – October 2003.

REFERENCES
Dr. Mike Ahearne
  • Professor, Executive Director of the Sales Excellence Institute at UH – (713) 743-4155
Dr. Eli Jones
  • Dean, E.J.OursoCollege of Business at LouisianaStateUniversity– (713) 743-4702
Dr. Joe Hair
  • Professor, KennesawStateUniversity – (770) 499-3280
Dr. Terry Loe
  • Professor, Director of the Center for Professional Selling at KSU – (678) 797-2017
Stanley D. Dean
  • CPA, Owner of Stanley Dean & Associates, P.C. – (678) 904-2001

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