Partnership and Promotion Opportunities 2017
Harrogate at Christmas offers a unique range of promotion opportunities for any local businesses wishing to attract more customers into our Town Centre during the busy pre-Christmas period.
In addition to supporting the general Christmas Lighting in the Town Centre, we offer bespoke lighting displays to promote your own business plus several other ways in which you can bring your own Christmas promotions to the attention of Harrogate residents and our many visitors.
We shall again publish a full colour press supplement in the Harrogate Advertiser series with around 100,000+ readers across the whole of the Harrogate District. All Partners will be included in a full website listing together with editorial and dedicated adverts for major Partners plus web displays, etc.
Radio advertising on StrayFM was very effective in 2016, so we shall plan a more extensive campaign in 2017, featuring our major Partners and the most generous shopping streets in the Town Centre.
The benefits offered in return for each level of partnership are ticked in the columns below, but these are flexible and negotiable to meet a Partner’s needs as far as practicable. These contributions are NOT subject to VAT as this is a not-for-profit event organised by the Harrogate at Christmas Group.
Please return your completed ‘Response Form’ as soon as possible. Invoices will not be sent until September 2017.
Financial contributions expected at each level: / £2,500 / £1,200 / £600 / £300 / £150
Principal Partner – full involvement in event planning / P / O / O / O / O
Premier Partner – consultation on all relevant aspects / O / P / O / O / O
Bespoke lighting feature + Partner’s Name or Logo / P / O / O / O / O
Free entry into Christmas Shop Window Competition / P / P / P / P / P
Inclusion in StrayFM radio Christmas advertisements / P / P / P / O / O
Included in StrayFM “How Big is my Bauble” phone-in / P / P / P / P / P
Named in advance Newsletters and Social Media / P / P / P / P / P
Colour advert in Christmas Supplement (HxW mm) / 150x176 / 150x87 / 100x87 / wow24/7 / O
Outdoor Display space during the Switch-on / P / P / P / P / O
Acknowledgement by Chairman during the Switch-on / P / P / O / O / O
Partner’s logo, name, text on our website / P / P / P / O / O
Name, business description and website on our website / P / P / P / P / P
Window bauble “We support Harrogate at Christmas” / P / P / P / P / P
All Partners will be given free entry into the Harrogate Christmas Shop Window Competition to be featured on Channel 5. If you want to be part of the programme, please tick this box q
Please send any enquiries to :
John Fox, Chair, Harrogate at Christmas, 26 Malden Road, Harrogate HG1 4SF.
Telephone: 07801 273 704 email:
1705 Partnership and Promotion Opportunities Issue Date: 21/05/2017