Evan Carr · (864) 266-1749 · · · cevancarr.wordpress.com
B.A. Information Management and Systems (Application Area in Communications), USC Upstate
Skills
Web design/development (HTML & CSS programming languages) · e-newsletters · content management systems (Umbraco, Campaign Monitor, Fusewire, Plugged In, SiteFinity, iPaper product catalogs) · SurveyMonkey · graphic design (email signatures, banners, campaign boxes, trade show e-invites, brochures, logos) · technical writing (data sheets, case studies) · copy writing and editing · technical writing · photography · photo editing · video production and editing · Flash production (SwiSH Max) · YouTube · audio editing · Adobe Creative Suite (Photoshop and Premiere) · QR codes for mobile · Google Analytics · SEO · Google Ads · voice over acting · relational database management (SQL language, Oracle and SQL Server software) · computer programming (Visual Basic language with Microsoft Visual Studio software) · online marketing · public relations · market research · digital communications · media relations · news writing · press releases · advertising · Web traffic management
Experience
Self-employed, Spartanburg, SCJuly 2016-present
Freelance Media & Technology Specialist
Achievements:
- Developed new website for One on One Fitness, LLC –
- Currently rebuilding website for LaElice Natural La and Merchants of the World
- Also currently building new Facebook page and updating the Twitter page for LaElice Natural La
- Designed new logo for LaElice Natural La.
Dantherm Cooling, Spartanburg, SCMarch 2012-July 2016
Assistant – Marketing
Achievements:
- Relaunched our English-language website and launched a new Spanish-language website – decreased our bounce rate and increased our engagement and number of unique and returning visitors
- Launched monthly English and Spanish-language e-newsletters – increased our number of subscribers and decreased our number of bounces
- Increased product and event awareness through both our websites and newsletters
- Created surveys in SurveyMonkey to send to newsletter subscribers to register for our technical seminars – as a result, we gained new customers and leads
- Created our catalogs (using Nuance PDF editor) which included our technical data sheets and case studies – these were a great sales tool and gave customers another tool for product information
- Increased traffic to our trade shows through activities and projects such as our e-newsletters, website articles and banners, email signatures, seminars, YouTube videos, and networking; this resulted in new leads and customers as well as increased brand trust
- Assisted with coordination of events such as sales meetings, birthdays, lunches/cookouts, and other company-wide gatherings to foster employee relationships and engagement
- Created QR codes with our first re-branding after I joined the company linking to our different product group pages; these were featured on our brochures and other print materialand increased our mobile-friendliness.
Continued on page 2
University Communications – USC Upstate, Spartanburg, SCAugust 2008-December 2009
Blogger
Duties:
- Created and updated written and visual content for weekly blog “Evan Carr – The Senior Experience” (no longer available online).
WSPA/WYCW-TV, Spartanburg, SCAugust 2009-November 2009
Intern-Marketing and Promotions
Duties:
- Wrote copy for local commercials, captured and edited video for show promos to air on WSPA and WYCW, went on shoots for commercials, segments for local programming, and games for High School Friday Night highlights, assisted directors, producers, and camera operators by carrying and organizing equipment, holding the boom mic for some shoots, running the teleprompter, and wrapping camera cables, created and updated a media contact list, assisted with administrative duties such as scanning, filing, faxing, and copying, mailed letters for Caring for the Carolinas holiday wish-lists.
The Carolinian – USC Upstate, Spartanburg, SCNovember 2007-March 2008
Graphic Designer
Duties:
- Designing layout, coordinating pictures and other graphics with Managing Editor, and filling in for the Sports Photographer.
Current Professional and Community Organizations
GO Kickball League, Spartanburg, SCSeptember 2016-November 2016
Participant
Spartanburg Young Professionals, Spartanburg, SCFebruary 2016-present
Membership Committee since February 2016; Communications Chair – Board of Directors since December 2016
Partners for Active Living, Spartanburg, SCMay 2015-present
Multimedia Volunteer
University of South Carolina Upstate Alumni, Spartanburg, SCOctober 2014-present
Alumnus Volunteer
The Hub Cast – Spartanburg, SCAugust 2016-present
Occasional Guest
Other Professional and Community Organizations
Campus Activities Board – USC Upstate, Spartanburg, SCSeptember 2008-December 2009
Students in Free Enterprise – Spartanburg Community College September 2006 – May 2007
ASTRA Club (Altrusa) – Dorman High School, Roebuck, SCAugust 2003-May 2004
Rotary Interact Club – Dorman High School, Roebuck,SCAugust 2002-May 2004
Related Coursework
Communications and New Technology, Ethics in Human Communication, Writing and Computers, Motion Picture and Video Techniques, Web Page Construction, IT Project Management, Technical Presentation and Communications, and Professional Writing.