For Immediate Release Media Information

K11 Presents the new media exhibition “Truth, Beauty, Freedom and Money”

Grand opening of chi K11 art space in the Shanghai K11 Art Mall

(Shanghai, May 2013) – K11 Art Mall, is kicking off its new media art exhibition with the theme of “Truth, Beauty, Freedom and Money.”The two-month exhibition, which starts on the 24 May, is part of the opening event of the art mall that will take place in late June. Put together by renowned independent curator Li Zhenhua, the art exhibition has attracted top-tier artists both at home and abroad, including Ryoji Ikeda, one of the most important micro electro-acoustic artists, who will premiere a live waterfall performance in the mall. The exhibition, combining virtual experience and reality, will offer the public a fantastic journey through culture, creativity, art and fashion. Chi K11 art space is destined to communication, interaction and display of art. Free exhibitions, workshops and lecturers are held regularly to connect art with the general public.


Embracing the inspiring world of new media arts--- The Innovationists at K11 Hong Kong

Truth, Beauty, Freedom and Money at K11 Shanghai

New media art flourished in China in the late 1980s and has become a cultural phenomenon. This form of art has allowed us to interact more with reality through the use of media, science and technology, unraveling the distinction between the real and the fantastic, in an attempt to illustrate the co-existence of cultures and media from different fields as well as demonstrating the beauty of science and technology.

The Shanghai K11 Art Mall exhibition, from the 25th of May to 28th of July 2013, entitled “Truth, Beauty, Freedom and Money,” has attracted 28 renowned Chinese and international artists to create a total of 26 pieces, half of which are specifically designed for this event.

Hong Kong’s K11 Art Mall, from the 22nd of May to 2nd of July 2013, will explore the realms of new media arts with The Innovationists, featuring cutting edge multimedia and interactive art works by renowned artists from Hong Kong, Taiwan, Japan and the United States, whose works challenge and question the way we look at art and its relation to people and space.


“Truth, Beauty, Freedom and Money” at B3 chi K11 art space, K11 Art Mall, Shanghai- 25th of May to 28th of July 2013

Our exhibition seeks a more intimate interpretation of how different fields, cultures and media can co-exist, and how technology, science and aesthetics can better integrate with concurrent social processes, independently from the reality fabricated by the mainstream world. Attempting to identify and locate different aesthetic senses within the sphere of culture and technology means to generate public resonance through the exploration of everyday life, fashion, trends and collective consciousness.

New media art in “Truth, Beauty, Freedom and Money” is an innovation based on traditional presentation. K11 is also breaking down walls between art and life, and at the same time building a platform for innovation rich in variety. While bringing unique vitality to the city, the highly anticipated K11 mall, which will be inaugurated officially in late June, will also bring art to life and expand its influence on people.

introduction of the artists and art pieces

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About K11 Shanghai

K11 Art Mall Shanghai is located at the prime location of Huaihai Road. The art mall covers a total area of 40,000 square meters from B3 to F6 and has complete supporting facilities around. With the ideal of combining art, people and nature, K11 Shanghai is committed to becoming the largest interactive art facility, the most creative shopping destination and the most cutting-edge hub of cultural pluralism. The K11 creative events, which are held non-stop 365 days a year, will further improve the interaction among art, people, nature and shopping, bringing unprecedented sensory enjoyment to customers and tourists.

In Art We Live

A global high-end lifestyle brand operator under New World Group, K11 is the world’s first original brand to pioneer the blend of three essential elements of Art · People · Nature.

Art - K11 not only displays a permanent collection of local young artists’ works, but also allows the public to appreciate different local artworks and performance during shopping and leisure through the provision of various multi-dimensional spaces. This can help enhance the communication and exchanges between local artists and the public, nurture habits of art appreciation, and allow young artists to have more opportunities for showcasing their works so as to foster the development of local art.

People - K11 manages, reorganizes and integrates humanity, history and geography of the adjacent regions from various perspectives in different cities. It revitalizes, regenerates and recreates the humanistic experience, art and culture in the regions so as to create a unique K11 multicultural living area.

Nature - Various green design and technology concepts are taken into account in the interior architecture of K11 projects so as to minimize the negative impacts on the natural environment and upgrade the overall quality of urban public premises. Designed with a garden concept, K11 features a multidimensional natural landscape with a variety of local plants, green roof, vertical greening and urban farming, and creates a perfect integration of natural space and local culture so that visitors feel like indulging in an urban oasis and are inspired to consider the intimate relationship between human and nature.

In the coming years, the brand and its related multicultural living area will continue the journey of creativity in cities including Shanghai, Wuhan, Shenyang, Beijing, Guangzhou, Guiyang, Guanggu, Tianjin, Qingdao, Haikou and Ningbo with various types of functional space with a total area of 1.6 million square meters.

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