CLUSTERBusiness and Marketing

COURSEDigital Imaging/Multimedia I

WVEIS CODEBM1431

ONET (Tasks)

Course Description:

The Skill Sets in this course are representative of the basic knowledge included in a Career and Technical Education/Business and Marketing concentration. Incorporated into this course are elements of digital imaging and multimedia knowledge and skills necessary for a career in the business and marketing field. This course is recommended as an Elective in the Microsoft Computer Applications (MCAS)concentration.

SKILL SETS

Multimedia Design

Multimedia Communications

Digital Imaging/Multimedia IWVEIS 1431

Skill Set / Multimedia Design
Knowledge Objectives
1431.1 / Students will demonstrate knowledge of
  • design techniques.
  • tools.
  • technical plans.
  • drawings.

Performance Objectives
1431.2
1431.3
1431.4
1431.5
1431.6
1431.7
1431.8
1431.9
1431.10
1431.11
1431.12
1431.13
1431.14
1431.15
1431.16
1431.17
1431.18
1431.19
1431.20
1431.21 / Students will
  • demonstrate knowledge of standard copyright rules for images and image use.
  • comply with software licensing agreements associated with multimedia presentations.
  • design a digital imaging/multimedia project.
  • apply layout and design principles.
  • create layouts for ease of readability and attractiveness.
  • take pictures using various features on a digital camera.
  • transfer images from a camera to computers or other electronic equipment.
  • use digital video software to cut, edit, apply effects, add titles and transitions to video clips.
  • create frame by frame animations.
  • create graphics for multimedia uses: logos, letterheads, business cards, brochures, posters, cards, etc.
  • integrate audio digital elements (voice/sound clips, music) from the web into a project.
  • produce images using layers and layer styles.
  • demonstrate application of typography.
  • import, export, organize and save images.
  • choose correct file format for each project.
  • use guides and rulers.
  • demonstrate application of drawings and paintings.
  • work with various type styles.
  • create images using filters.
  • create basic designs, drawings and illustrations for product labels, cartons, direct mail or television.

Skill Set / Multimedia Communications
Knowledge Objectives
1431.22 / Students will demonstrate knowledge of
  • media production.
  • mediacommunications.

Performance Objectives
1431.23
1431.24
1431.25 / Students will
  • identify the purpose, audience and audience needs for preparing image(s).
  • communicate with others (such as peers and clients) about design plans.
  • prepare images for web, print and video.

Skill Set / Multimedia Communications
Knowledge Objectives / Students will demonstrate knowledge of
  • media production.
  • mediacommunications.

Performance Objectives / Students will
  • identify the purpose, audience and audience needs for preparing image(s).
  • communicate with others (such as peers and clients) about design plans.
  • prepare images for web, print and video.

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