Strategic Management

BA 491

Fourth Individual Assignment: Implementation

Strategic Recommendation

1.Briefly restate your group's strategic recommendation(s) for the company. (This consists of the recommendation(s) presented in the last paper, unless you have collectively revised your proposed strategy. If you recommend a continuation of the company's current strategy, describe the essential features of this strategy.)

Implementation – Functional Policies and Processes

1.For each of the functional areas listed below, identify the policies and processes that would aid in implementing your recommended strategy. (In areas where you have information about current policies or processes, describe the practices that fit well with your recommendations and the changes or additions that are needed. In areas where you don’t have such information, identify the policies and processes that should be used to implement your strategic recommendations).

a.Production/Operations:

  1. Marketing:
  2. Accounting and Finance:

Implementation – Functional Policies and Processes (cont.)

  1. Research and Development:
  2. Human Resource Management:
  3. Other?

Implementation – Structure

1.Describe the company's current structure.

a.In what ways does the current structure support the implementation of the recommended strategy?

b.In what ways does the current structure hinder the implementation of the recommended strategy?

c.What changes, if any, would you recommend in the company's structure to facilitate the implementation of the recommended strategy?

Implementation - Culture

1.Describe the company's current culture.

a.In what ways does the current culture support the implementation of the recommended strategy?

b.In what ways does the current culture hinder the implementation of the recommended strategy?

c.What changes, if any, would you recommend in the company's culture to facilitate the implementation of the recommended strategy?

Implementation Issues

1.For each of the changes in processes, structure, and culture that you identified above, address how management should make these changes. What difficulties or obstacles might be encountered? What specific actions should be taken to bring about the changes that you recommend?