Siegel + Gale
General Services Administration
Federal Supply Service
Authorized Federal Supply Schedule Price List
Advertising & Integrated Marketing Solutions (AIMS)
SIN 541.1 Advertising Services
SIN 541-1000 Other Direct Costs
Siegel & Gale LLC
625 Avenue of the Americas FL 4
New York, NY 10011-2020
Website: http://www.siegelgale.com
Point of Contact: Michael Hultberg
Telephone: (212) 453-0400
Fax: (212) 453 0401
Contract Number: GS-07F-0343V
Contract Period: May 29, 2009 through May 28, 2014
Business Size/Status: Large Business/Service Provider
On-line access to contract ordering information, terms and conditions, up-to-date pricing, and the option to create an electronic delivery order are available through GSA Advantage!, a menu-driven database system. The INTERNET addresses GSA Advantage! Is: http://gsaadvantage.gov/
Products and ordering information in the Authorized FSS Advertising & Integrated Marketing Services Pricelist are also available on the GSA Advantage! System. Agencies can browse GSA Advantage! By accessing the Federal Supply Service’s Home Page via the Internet at http://www.fss.gsa.gov/.
Customer Information
OVERVIEW
Contract Number: GS-07F-0343V
Contract Period: May 29, 2009 through May 28, 2014
Siegel+Gale (www.siegelgale.com) is one of the world’s premier strategic branding companies and a pioneer in simplifying complex customer communications. Since it was founded by Alan Siegel in 1969, the firm has applied the art and science of simplicity to create branding programs that have helped many of the world’s best-known organizations excel. Driven by its philosophy of “Simple is Smart,” Siegel+Gale has led the way in bringing innovation to the government and corporate branding field, including transforming complex, incomprehensible customer communications into plain English; helping clients create distinctive brand voices across all their communications; transporting brands onto the Internet; and aligning the brand experience with the brand promise.
The firm has worked with an array of leading organizations, including: The Internal Revenue Service (IRS), Securities and Exchange Commission (SEC), Centers for Medicare and Medicaid Services (CMS), Census Bureau, US Air Force, National Association of Securities Dealers (NASD), US Mint, AARP, Aetna, American Express, Bank of America, Bloomberg, Comcast, Dell, The Four Seasons Hotel Group, , Merrill Lynch, 3M, Microsoft, Motorola, the National Basketball Association, Penske, Pfizer, SAP, and Sony PlayStation Time Warner, United Airlines, and Yahoo. Siegel+Gale has offices in New York, Los Angeles, San Francisco, London, and Dubai, and strategic partnerships around the world.
Siegel+Gale is part of the Omnicom Group Inc. (www.omnicomgroup.com), a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations, and other specialty communications services to over 5,000 clients in more than 100 countries.
1a. Awarded Special Item Numbers (SINs):
SIN 541-1 Advertising Services
SIN 541-1000 Other Direct Costs
1b. Lowest Priced Service/Unit Price: N/A
2. Maximum Order: $ 1,000,000 per SIN
3. Minimum Order: $ 100
4. Geographic coverage (delivery area): Siegel + Gale is capable of providing all services domestically, US Territories and to a CONUS port or consolidation point for orders received from overseas activities and Overseas delivery in the United Kingdom Territories.
5. Point(s) of production (city, country, and State or foreign country): New York City, NY, United States
6. Discount from list prices or statement of net price: 5% for SIN 541-1
7. Quantity discounts: None
8. Prompt payment terms: 1% 10 days, Net 30 days
9a. Government Commercial Credit Card accepted below micropurchase threshold. Yes
9b. Government Commercial Credit Card accepted above micropurchase threshold. Yes
10. Foreign items: None
11a Time of delivery: N/A consulting services
11b. Expediated Delivery: N/A consulting services
11c. Overnight and 2-day delivery: N/A consulting services
11d. Urgent requirements: N/A consulting services
12. F.O.B. point(s): N/A consulting services
13a. Ordering address(es):
Siegel & Gale
Attn: Michael Hultberg
625 Avenue of the Americas
New York, NY 10001
13b. Ordering procedures: For supplies and services, the ordering procedures, information on Blanket Purchase Agreements (BPA’s), and a sample BPA can be found at the GSA/FSS Schedule homepage (fss.gsa.gov/schedules).
14. Payment Address:
Siegel & Gale
625 Avenue of the Americas
New York, NY 10001
15. Warranty provision: None
16. Export packing charges: N/A
17. Terms and conditions of Government purchase card acceptance (any thresholds above the micropurchase level): N/A
18. Terms and conditions of rental, maintenance, and repair (if applicable): N/A
19. Terms and conditions of installation (if applicable): N/A
20a. Terms and conditions of repair parts indicating date of parts price lists and any discounts from list prices (if applicable): N/A
20b. Terms and conditions for any other services (if applicable): N/A
21. List of service and distribution points (if applicable): N/A
22. List of participating dealers (if applicable): N/A
23. Preventive maintenance (if applicable): N/A
24. Environmental attributes, e.g., recycled content, energy efficiency, and/or reduced pollutants: N/A
25. Data Universal Number System (DUNS) number: 196567437
26. Notification regarding registration in Central Contractor Registration (CCR) database: Yes.
Schedule of Charges
Siegel + Gale’s schedule number GS-07F-0343V includes the following:
Labor categories:
Senior Management / $430.73Group Directors / $382.85
Group Directors / $344.57
Directors / $301.24
Senior Strategists / $301.24
Design Directors / $268.00
Writers / $268.00
Strategists/Research Consultant/ / $210.57
Senior Information Architects
Analysts/Research Associates/ Senior Designers / $181.35
Senior Project Managers/Account Mangers / $181.35
Designers/Coordinators / $143.07
Project Managers/Interactive Producers / $143.07
Other Direct Costs:
Art supplies / $79,748.04Delivery Services / $15,012.59
Trade Shows / $24,440.20
Branded Merchandise / $104,891.13
Outside Reproduction / $20,881.50
Research / $65,581.86
Consultants / $31,032.75
Photography / $85,390.43
Video Production / $84,175.06
*All above rates include the IFF (Industrial Funding Fee)
For more information about our rates or the GSA Advertising & Integrated Marketing Solutions
Services, please contact one of the following at Siegel & Gale:
Michael Hultberg
EVP and COO
Phone 212.453.0436
E-mail: