Reed Exhibitions Messe Wien
M E D I A S E R V I C E
F I N A L R E P O R T
“Ferien-Messe”, “Vienna Autoshow”and “Genusswelt”:
Trade Fair Trio Brings on Tremendous Season Start
“Vienna Autoshow”with 400 new cars, severalEuropean und 31 Austrian premieres +++ “Ferien-Messe Wien”with 830 exhibitors from 70 countries +++ Strong start of Vienna’s trade fair season with a total of148,759 visitors +++
VIENNA (19 January 2016). – Reed Exhibitions has yet again made a picture-perfect start to the new trade fair year at Vienna’s Messe Wien. 148,759 visitorsattended the trade fair trio “Ferien-Messe Wien“, “Vienna Autoshow”and “Genusswelt”at Messe Wien. While at the “Vienna Autoshow” 42 car manufacturers presented approximately 400 new car models, among them several European and 31 Austrian premieresin halls C and D, 830 exhibitors from 70 countries presented their offers for the travel and holiday season 2016 in halls A and B.In one part of hall B 60 exhibitors of “Genusswelt” presented regional produce from Austria, vegan food, crudités, food trucks and delicacies from countries that also exhibited at “Ferien-Messe-Wien”. With all this, all four halls and parts of the Congress Center with the travel cinema of “Ferien-Messe Wien” were fully used.
“The trade fair trio ‘Ferien-Messe Wien’, ‘Vienna Autoshow’ and the new ‘Genusswelt’ traditionally constitutes the public event with by far the largest number of visitors at Messe Wien as well as the entire Austrian trade fair scene”, Martin Roy, CEO of Reed Exhibitions Messe Wien, comments the successful outcome of the trade fair, and adds: “It is clear that the full occupancy of all halls and the rush of visitors at an event of that scale proves a crucial test for Messe Wien. Despite all, the infrastructure in and around Messe Wien has again stood the test – which for us as organizers is obviously of special importance in reference to exhibitors and visitors. For us the highly successful outcome of ‘Ferien-Messe Wien’ and both other fairs presents a great start into the new trade fair season.“
“Vienna Autoshow”: A Third of the Fair Visitors Plans to Purchase a Car
This year marked the tenth anniversary of „Vienna Autoshow“taking place at Messe Wien. Vienna Autoshow, starting in 2004, is the only event which is supplied by the Austrian automobile importers and is Austria’s most significant auto show. According to the trade fair survey nearly 30 per cent of “Vienna Autoshow” visitors plan to purchase a car in 2016.
“Ferien-Messe Wien”: 25.6 % Made a Booking at the Fair
“Ferien-Messe Wien“, organized by Reed Exhibitions Messe Wien in cooperation with Ruefa/Verkehrsbüro Group, provided a first overview of holiday and travel trends for the new year. This year’s partner country was the Czech Republic, partner region was SalzburgerLand. Among the novelties was “Bike Village Vienna” with 17 exhibitors such as bicycle manufacturer KTM Bikes, Bosch, Winora-Staiger GmbH and KTM in motorcycles.
New Culinary Fair “Genusswelt”
At the same time as “Ferien-Messe Wien” the new culinary fair “Genuss-Welt” took place in hall B of Messe Wien. The exhibitors presented regional Austrian produce, vegan food, crudités, food trucks and delicacies from countries that also exhibited at “Ferien-Messe-Wien”. The centre of attention was the “Genusswelt” stage where future professionals of the food service industry from MODUL organized and held live cooking shows. Lectures on vegan diet, the Palaeolithic diet and tips for preparing smoothies completed the programme.
The Next Big Public Event at Messe Wien
The next big visitor fair at Messe Wien will not be long in the coming.From January 28 to 31, 2016, “Bauen & Energie Wien” will take place in halls A and B. Shortly before that, on January 26, 2016, the trade fair “Aquatherm” (January 26 to 29, 2016) starts in halls C and D.The “Aquatherm” section of hall C will also be open tovisitors of “Bauen & Energie Wien”. (+++)
For further Press & PR Information please contact:
Reed Exhibitions Messe Wien/Press & PR information:
Head: Paul Hammerl
E-mail:
Oliver-John Perry
Phone: +43 (0) 1 727 20 2421
E-mail:
Karin Nistler
Phone: +43 (0) 1 727 20 2420
E-mail: