For Immediate Release s432

FOR IMMEDIATE RELEASE

Focusrite RedNet “Goes to 11” for New Mix Bays at Post-Production Facility Eleven

RedNet 4 and RedNet 5 units provide seamless interfacing between studios at this busy Los Angeles post house

The NAMM Show, Anaheim, CA, January 21, 2016 – Founder Jeff Payne named his Santa Monica boutique post-production studio Eleven, as a reference to the classic line in This Is Spinal Tap. Aside from his sense of humor, Payne also wanted to exceed his clients’ expectations with service and leading-edge technology. That’s what prompted the installation of RedNet Dante™ network interfaces from Focusrite. Two new mix bays at Eleven, designed by Visioneering Design’s Ron Lagerlof, include four RedNet 5 Pro Tools® HD Bridge interfaces, two per studio, and one RedNet 4 Eight-Channel Mic Preamp shared between the new mix suites.

“The RedNet units have made an enormous difference here,” says AJ Murillo, a lead post-production mixer at Eleven, which has built a solid reputation as an industry leader in sound mixing for commercials and media since Payne founded it in 1999, with projects for top agencies representing such brands as Ford and Volkswagen. The RedNet 5 units create a seamless interface with the BSS BLU-806 signal processors and Pro Tools that Eleven uses to manage its monitoring systems on the Dante protocol. “RedNet addresses a number of issues for us,“ Murillo says. “The RedNet 5s act as a bridge between Pro Tools and our monitoring systems in the new rooms upstairs, and they mirror the way we do that in the original two studios downstairs.” Both sets of mix suites have similar functionality, but the new rooms benefit from seamless networked monitoring via RedNet and Dante, and do so more efficiently. “Pro Tools sees one RedNet 5 box as two Avid 192 HD I/Os, so we’re getting as much capacity from one RedNet 5 as we get from two HD I/Os,” he says.

In addition, RedNet has drastically reduced the amount of cabling necessary in the new studios, which allows their aesthetic to be much sleeker and uncluttered. “Jeff is big on the client experience, and this is part of that,” says Murillo. “We don’t need to have patch bays and pre-amps in the rooms. Just a few Ethernet cables are all we need.”

RedNet has made a visceral difference at Eleven. “We’re not spending the first half hour of each session renavigating the I/O — RedNet makes it easy to configure the studios for each project and simple to move sessions between rooms,” he says. “Now the experience is great for everyone.”

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For further information, head to www.focusrite.com or contact:

USA: Hannah Bliss +1 (310) 322 5500 //

Robert Clyne +1 (615) 662-1616 //

Avid, Pro Tools and Pro Tools HD are trademarks of The Avid Corp.

About Focusrite

The Focusrite brand was established in 1985 and the founding principles of the company were to develop products that sounded more musical, in addition to just measuring well – today, we still carry these founding principles forward in our class-leading and award-winning designs. We measure our success by the success of you, our clients, and you will find Focusrite product prominent in professional and project studios throughout the world. Based just outside of London, we work with the best design talent throughout the world to bring you the tools to enhance the way you work. Our product is made with pride and principle in a highly automated ISO 9002 factory with significant level of test by engineers who themselves are musicians and understand the part our product plays in your process.

Focusrite is exhibiting at Booth 6464 (Hall A) at the 2016 NAMM Show in Anaheim, CA.