‘Tis THE SEASON FOR MAKIN’ WHOOPIE AT LOEWS HOTELS

NEW YORK (September 1, 2010) – Looking for ways to keep the flame alive this winter? Loews Hotels can help with the new “Whoopie Weekends” romance package. Couples can add some sweet lovin’ to their relationship with a package that includes:

·  Luxury accommodations;

·  Indulgent welcome amenity: a make your own Whoopie Pie with marshmallow crème, chocolate mousse and dulce de leche fillings;

·  “Making Whoopie for Two” breakfast in bed or the hotel restaurant;

·  Two “Make Whoopie at Loews” t-shirts;

·  Late checkout

The “Whoopie Weekends” package is based on double occupancy and is valid for one-night stays, Thursday through Saturday nights, now through February 2011. Pricing ranges from $124 at the Loews Ventana Canyon in Arizona to $294 at Loews Santa Monica Beach Hotel in California, bookable at 18 Loews Hotels in the U.S. and Canada, subject to availability.

Loews is launching this new weekend romance package in tandem with its new Whoopie Pie dessert item – a contemporary take on the classic: two round-shaped pieces of chocolate cake with a choice of marshmallow crème, chocolate mousse and dulce de leche filling, served with special toppings, available in the main dining rooms at each Loews Hotels property.

For more information or to book, call 1-800-23-LOEWS or visit www.loewshotels.com.

About Loews Hotels

Headquartered in New York City, Loews Hotels owns and/or operates 18 hotels and resorts in the U.S. and Canada, including the newest 414-room Loews Atlanta Hotel opened April 1, 2010. Located in major city centers and resort destinations from coast to coast, the Loews portfolio features one-of-a-kind properties that go beyond Four Diamond standards to delight guests with a supremely comfortable, uniquely local and vibrant travel experience. Loews boasts some of the industry's most innovative and successful travel programs, including Loews Loves Kids for families and Loews Loves Pets for discerning animals on the road. For reservations or more information on Loews Hotels, call 1-800-23-LOEWS or check www.loewshotels.com.

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Contact:

Gina Sisco/Molly Mesnard

Redpoint Marketing PR, Inc.

(212) 229-0119