2017 MSU Internet and Technology User Experience Survey

Results and Analysis

November 27, 2017

Graham L. Pierce, Assistant Director

Usability/Accessibility Research and Consulting
Michigan State University

Kellogg Center

219 S. Harrison Rd., Room 93

East Lansing, MI 48824

; 517-353-8977

Table of Contents

Overview

Availability and Use of Data and Supporting Materials

Questions and Feedback

Acknowledgments

Solicitation

Email Text

Responses By Time

Survey Text

2017 Results

Sample Size

1. MSU Alumni

3. International Status

4. Live During Academic Year

5. Technology Expertise

6. Technology Usage

7. Technology Used to Access MSU Content

8-9. Satisfaction with MSU's Online Presence

10-11. Access MSU from Mobile Device

12. Social Media Usage

13. MSU Social Media

14. Online MSU Activities

15. Difficulty Determining Official MSU Content

16. Mobile MSU Importance

17-18. Online Content & Mobile Devices in Classroom

19. Disability Status

2017 Charts

5. Technology Expertise

6. Technology Usage

7. Technology Used to Access MSU Content

8. Satisfaction with msu.edu

9. Satisfaction with MSU Social Media

10. Access msu.edu from Mobile Device

11. Access MSU Social Media from Mobile Device

12. Social Media Usage

13. MSU Social Media

14. Online MSU Activities

15. Difficulty Determining Official MSU Content

16. Mobile MSU Importance

17. Online Content in Classroom

18. Mobile Devices in Classroom

Change Over Time (2011-2017)

Technology Expertise

Technology Usage

Technology Used to Access MSU Content

Satisfaction with MSU's Online Presence

Access MSU from Mobile Device

Social Media Usage

Engage with MSU Social Media

Online MSU Activities

Difficulty Determining Official MSU Content

Mobile MSU Importance

Online Content & Mobile Devices in Classroom

Overview

In the spring of 2017, Michigan State University Usability/Accessibility Research and Consulting (MSU UARC) conducted the fifth Michigan State University Internet and Technology User Experience Survey (previously known as the MSU Internet Use and Opinion Survey and the MSU Internet and Mobile Technology Survey). The intent of the survey was to gather information on how the MSU community uses computers and mobile technology. Prior rounds were conducted in 2011, 2012, 2015, and 2016, and it is hoped that the survey will continue to be conducted annually in the future, to monitor changes in technology use and opinions in the MSU community.

Availability and Use of Data and Supporting Materials

Raw data collected from this survey, tables and charts presented in this report, open-ended responses, additional data and analyses, the original survey instrument, and this report are freely available to the public at information and duplicate responses have been removed). While this report presents basic findings from the survey, it is hoped that others will conduct analyses and generate reports, presentations, and other materials that meet their particular needs. Data, tables, charts, and other materials can be used by any individual or group for any purpose, so long as the survey is properly cited. The author appreciates being notified when results of the survey are used (though doing so is not required), in order to gauge its usefulness to the community.

Direct references to this report (including use of any charts, tables, etc. provided herein) should cite it as follows:

Pierce, G. L. (2017). 2017Michigan State University Internet and Technology User Experience Survey: Results and Analysis. East Lansing, MI: Michigan State University, Usability/Accessibility Research and Consulting. Retrieved from

Any research, publications, presentations, or other work based on supplemental materials or raw data should cite it as follows:

Pierce, G. L. (2017). 2017Michigan State University Internet and Technology User Experience Survey [Data file and supplemental materials]. East Lansing, MI: Michigan State University, Usability/Accessibility Research and Consulting. Retrieved from

Questions and Feedback

Any questions about this report or the survey should be directed to Graham L. Pierce, Assistant Director, Michigan State University Usability/Accessibility Research and Consulting at . Feedback and suggestions for changes to future rounds of the survey are appreciated.

Acknowledgments

Thanks to Sarah J. Swierenga, Jennifer Ismirle, Katherine Ball, Brenda Hill, Danielle Fowler, and the members of the MSU Web Development CAFE for their assistance and feedback.

Solicitation

The survey was emailed to 64,923individuals at Michigan State University (all MSU faculty, staff, and students) on April 18, 2017. Recipients were encouraged to share the survey with others, and the text of the official email can be found below. A callout ("Take the 2017 MSU Internet and Technology User Experience Survey now!") was posted on the UARC homepage from April 18 through June 12. Data collection continued throughJuly 1, 2017. MSU International Studies and Programs unit and center communicators were sent a separate email invitation on May 9.In all, 1,638 responses were collected (results were checked for duplicate and incomplete submissions, but none were found).

Email Text

Michigan State University Usability/Accessibility Research and Consulting (UARC) is conducting its fifth MSU Internet and Technology User Experience Survey. This five-minute anonymous survey will help us understand how the MSU community uses technology, and gives you the opportunity to have your voice heard about what the university should target in the future. To take this brief survey, please visit

Everyone in the MSU community is encouraged to participate - please tell your friends, family, and colleagues to complete the survey! Link to it on social media using go.msu.edu/itux

Results from our prior surveys are available at and the results of the 2017 survey will be published there later this year.

For more information, please contact Graham L. Pierce, Assistant Director, MSU UARC, at .

Thank you,

Michigan State University

Usability/Accessibility Research and Consulting (UARC)

Phone: (517) 353-8977

Fax: (517) 432-9541

Email:

Responses By Time

Period / Responses / % of Total
One day / 1251 / 76%
Two days / 1416 / 86%
One week / 1553 / 95%
One month / 1635 / 100%
53 days / 1638 / 100%

Survey Text

A simple text version of the questionnaire is presented below. Note that while the text is identical to the original online version, format and presentation differ. A copy of the original survey can be found in the supporting materials.

MSU Internet and Technology User Experience Survey

You are invited to participate in our fifth survey of the MSU community regarding Internet and technology usage. This five-minute anonymous survey will provide you with the opportunity to tell us how you use technology and which features and technologies the university should target in the future. Individuals must be 18 years or older to participate in this survey, and all responses are voluntary.

For more information, please contact Graham L. Pierce, Assistant Director, MSU Usability/Accessibility Research and Consulting at .

  1. Are you a Michigan State University alumnus? *[Required]

[Radio buttons]

  • Yes
  • No
  1. Which of the following best describes your current relationship with Michigan State University? (Check all that apply.) *[Required]

[Checkboxes]

Enrolled Freshman

Enrolled Sophomore

Enrolled Junior

Enrolled Senior

Enrolled Grad Student

Current MSU Staff

Current MSU Faculty, Visiting Scholar, Academic Specialist, or Postdoc

Prospective Student (currently in high school, considering MSU for college)

Not currently employed by or enrolled at MSU

  1. Which of the following best describes your international status? *[Required]

[Radio buttons]

  • US citizen/permanent resident currently living in the US
  • Citizen/permanent resident of another country currently living in the US (e.g., international student, work visa, etc.)
  • US citizen/permanent resident currently living outside the US (e.g., study abroad, sabbatical, etc.)
  • Citizen/permanent resident of another country currently living outside the US
  1. Where do you live during the academic year? *[Required]

[Radio buttons]

  • On campus
  • Off campus, in the Lansing area
  • Off campus, outside the Lansing area
  1. Rate your level of expertise with the following:

[Radio buttons for each item: Helpless, Below average, Average, Above average, Expert]

  • Desktop computer
  • Laptop computer
  • Tablet (e.g., iPad, etc.)
  • Smartphone (e.g., iPhone, etc.) or phablet
  • Feature phone (cell phone without Internet)
  • Wearable device (e.g., Apple Watch, Google Glass, etc.)
  • Pen and paper
  • Computer mouse or trackball
  • External/physical keyboard on touchscreen device
  • Touchscreen
  • Trackpad or touchpad
  • Voice input (e.g., Siri, etc.)
  1. Rate your usage of the following:

[Radio buttons for each item: Never, Rarely, Sometimes, Often, All the time]

  • Desktop computer
  • Laptop computer
  • Tablet (e.g., iPad, etc.)
  • Smartphone (e.g., iPhone, etc.) or phablet
  • Feature phone (cell phone without Internet)
  • Wearable device (e.g., Apple Watch, Google Glass, etc.)
  • Pen and paper
  • Computer mouse or trackball
  • External/physical keyboard on touchscreen device
  • Touchscreen
  • Trackpad or touchpad
  • Voice input (e.g., Siri, etc.)
  1. Which of the following do you regularly use to access official MSU sites and pages (including social media)? (Check all that apply.)

[Checkboxes]

Desktop computer

Laptop computer

Tablet (e.g., iPad, etc.)

Smartphone (e.g., iPhone, etc.) or phablet

Feature phone (cell phone without Internet)

Wearable device (e.g., Apple Watch, Google Glass, etc.)

Computer mouse or trackball

External/physical keyboard on touchscreen device

Touchscreen

Trackpad or touchpad

Voice input (e.g., Siri, etc.)

  1. How satisfied are you with official msu.edu sites and pages?

[Radio buttons]

  • Not at all satisfied
  • Below average
  • Average
  • Above average
  • Extremely satisfied

Why? ______

  1. How satisfied are you with MSU's online presence, outside of msu.edu (e.g., social media)?

[Radio buttons]

  • Not at all satisfied
  • Below average
  • Average
  • Above average
  • Extremely satisfied

Why? ______

  1. How often do you access official msu.edu sites and pages from a mobile device?

[Radio buttons]

  • Never
  • Rarely
  • Sometimes
  • Often
  • All the time
  1. How often do you access official MSU social media content from a mobile device?

[Radio buttons]

  • Never
  • Rarely
  • Sometimes
  • Often
  • All the time
  1. What social media sites do you regularly use? (Check all that apply; leave blank if none.)

[Checkboxes]

Ello

Facebook

Flickr

Google+

Instagram

Koofers/allMSU

LinkedIn

Pinterest

Reddit

Snapchat

Tumblr

Twitter

Vine

Yik Yak

YouTube

WhatsApp

Other: ______

  1. What sites do you regularly use to follow or engage with official MSU social media accounts/groups? (Check all that apply; leave blank if none.)

[Checkboxes]

Facebook

Flickr

Google+

Instagram

LinkedIn

Pinterest

Slideshare

Twitter

YouTube

Other: ______

  1. What online activities related to MSU do you regularly engage in? (Check all that apply; leave blank if none.)

[Checkboxes]

Find contact information for people or departments at MSU

Find out about events on MSU's campus (excluding sports)

Look up administrative information/use administrative systems (e.g., Human Resources, Contracts and Grants, IRBs, etc.)

Look up information about MSU athletics/sports

Look up MSU admissions information

Look up MSU course information/schedules

Look up MSU department or program information

Look up MSU maps or directions

Look up information from MSU Libraries (online resources, library catalog, etc.)

Look up campus dining hall information (menus, etc.)

Online class activities (e.g., Desire2Learn, etc.)

Read news about MSU

Other: ______

  1. How often do you have difficulty determining whether you are using official MSU sites and pages (including social media)?

[Radio buttons]

  • Never
  • Rarely
  • Sometimes
  • Often
  • All the time
  1. Rate the importance of having the following information and features on an MSU mobile site.

[Radio buttons for each item: Not important, Below average, Average, Above average, Extremely important]

  • Campus bus schedules and information
  • Campus dining hall information (menus, etc.)
  • Class and academic information
  • Directory (contact info/person search)
  • Library information (catalog, etc.)
  • Maps, location information, and GPS wayfinding
  • Off-campus businesses and restaurants
  1. To what degree should MSU classes rely on or make use of online content?

[Radio buttons]

  • Not at all
  • A little
  • A moderate amount
  • A lot
  • To the greatest extent possible

How should it be used? ______

  1. To what degree should MSU encourage the use of mobile devices during classes (e.g., in the classroom while lectures are going on) to facilitate discussions, conduct quizzes, etc.

[Radio buttons]

  • Not at all
  • A little
  • A moderate amount
  • A lot
  • To the greatest extent possible

How should they be used? ______

  1. Do you have any disabilities or impairments that have any impact on your use of computers or mobile devices (including vision, hearing, physical/dexterity, learning, reading, and cognitive impairments, etc.)?

[Radio buttons]

  • Yes
  • No

[Optional] If yes, what disabilities impact your use of computers or mobile devices?

______

[Submit button]

2017MSU Internet and Technology User Experience Survey: Results and Analysis1

2017Results

While interested individuals are encouraged to conduct their own analyses, the tables below provide an overview of the results of each question. The data is unweighted, and has been broken down into three sets of columns: The first five columns are the subgroups of "student" (enrolled freshmen, sophomore, junior, senior, and graduate/professional), based on responses to question 2 ("Group" variable). The second set of columns includes the total for all students (sum of the first five columns), current staff, and current faculty (once again based on the "Group" variable). Individuals who responded as being in more than one group are not included in any group statistics. The final column, Total, includes all data collected in the survey. Note that the Total column contains more cases than the sum of students, staff, and faculty,as it includes respondents that classified themselves as being in multiple groups, as well as respondents that fall into the "other" group (prospective students and those not currently employed by or enrolled at MSU). The number of cases in the "other"category was too small to conduct reliable analyses, and was therefore not broken out separately.

The dataset was checked for duplicate/identical responses and substantially incomplete/unfinished surveys in order to remove them from the dataset and exclude them from analyses, but none were found. The original versions of all tables can be found in the supporting materials.

0% / 10% / 20% / 30% / 40% / 50% / 60% / 70% / 80% / 90% / 100%

Table cells are colored to make it easier for readers to quickly see patterns, but color does not present unique information, and tables can be fully understood without it. The coloration is on a red-green scale, where the lowest values are dark red and the highest values are dark green, and the color bar above demonstrates the color scaling. Color scaling is absolute (0-100%), and does not depend on the range of responses to any particular question.

Sample Size

Fresh / Soph / Junior / Senior / Grad / Student / Staff / Faculty / Total
Survey respondents / 185 / 133 / 146 / 156 / 350 / 970 / 345 / 205 / 1638

1. MSU Alumni

"Are you a Michigan State University alumnus?"

Fresh / Soph / Junior / Senior / Grad / Student / Staff / Faculty / Total
MSU Alumnus or former student / 13.0% / 6.8% / 5.5% / 12.8% / 26.0% / 15.7% / 42.3% / 50.2% / 27.8%

3. International Status

"Which of the following best describes your international status?"

International Status / Fresh / Soph / Junior / Senior / Grad / Student / Staff / Faculty / Total
US citizen/permanent resident currently living in the US / 90.3% / 95.5% / 95.9% / 96.8% / 86.3% / 91.4% / 99.1% / 98.5% / 94.6%
Citizen/permanent resident of another country currently living in the US (e.g., international student, work visa, etc.) / 8.1% / 3.8% / 3.4% / 3.2% / 12.0% / 7.4% / 0.6% / 1.0% / 4.6%
US citizen/permanent resident currently living outside the US (e.g., study abroad, sabbatical, etc.) / 0.0% / 0.8% / 0.7% / 0.0% / 0.6% / 0.4% / 0.3% / 0.0% / 0.3%
Citizen/permanent resident of another country currently living outside the US / 1.6% / 0.0% / 0.0% / 0.0% / 1.1% / 0.7% / 0.0% / 0.5% / 0.5%

4. Live During Academic Year

"Where do you live during the academic year?"

Living Location / Fresh / Soph / Junior / Senior / Grad / Student / Staff / Faculty / Total
On campus / 93.0% / 69.9% / 37.0% / 25.6% / 8.0% / 39.9% / 0.9% / 0.5% / 24.8%
Off campus, in the Lansing area / 4.3% / 25.6% / 57.5% / 68.6% / 52.9% / 43.1% / 56.5% / 70.2% / 50.2%
Off campus, outside the Lansing area / 2.7% / 4.5% / 5.5% / 5.8% / 39.1% / 17.0% / 42.6% / 29.3% / 25.0%

5. Technology Expertise

"Rate your level of expertise with the following"

Above average or greater

Device / Fresh / Soph / Junior / Senior / Grad / Student / Staff / Faculty / Total
Desktop Computer / 71.6% / 64.7% / 76.0% / 78.2% / 76.3% / 74.1% / 70.0% / 71.7% / 73.1%
Laptop Computer / 79.8% / 73.7% / 83.6% / 81.9% / 79.1% / 79.6% / 61.8% / 68.8% / 73.9%
Smartphone/Phablet / 80.3% / 74.4% / 77.9% / 80.8% / 66.3% / 74.1% / 49.6% / 45.9% / 64.4%
Feature Phone / 37.6% / 43.2% / 52.8% / 51.6% / 43.6% / 45.1% / 35.2% / 21.4% / 39.6%
Tablet / 60.7% / 51.9% / 58.2% / 53.5% / 52.6% / 55.0% / 43.8% / 41.2% / 50.6%
Touchscreen / 79.2% / 72.9% / 81.5% / 74.4% / 64.8% / 72.7% / 49.3% / 42.4% / 62.9%
Voice Input / 44.8% / 45.5% / 43.8% / 39.7% / 35.3% / 40.5% / 22.0% / 20.2% / 33.5%
Pen & Paper / 82.1% / 88.0% / 87.7% / 89.7% / 85.4% / 86.2% / 85.7% / 85.7% / 86.0%
External Keyboard on Touchscreen Device / 64.7% / 60.9% / 69.9% / 67.9% / 62.5% / 64.7% / 55.1% / 52.0% / 61.2%
Computer Mouse / 71.2% / 69.9% / 77.4% / 74.4% / 74.9% / 73.8% / 72.6% / 65.8% / 72.7%
Wearable Device / 18.1% / 18.0% / 20.0% / 16.8% / 14.3% / 16.8% / 7.6% / 7.8% / 13.4%
Trackpad or Touchpad / 66.3% / 63.2% / 70.5% / 65.4% / 63.4% / 65.3% / 37.5% / 40.1% / 55.5%

Helpless

Device / Fresh / Soph / Junior / Senior / Grad / Student / Staff / Faculty / Total
Desktop Computer / 0.5% / 0.8% / 0.0% / 0.0% / 0.0% / 0.2% / 0.0% / 0.0% / 0.1%
Laptop Computer / 1.1% / 0.8% / 0.0% / 0.0% / 0.0% / 0.3% / 0.0% / 0.0% / 0.2%
Smartphone/Phablet / 1.1% / 0.8% / 0.0% / 0.0% / 0.9% / 0.6% / 2.3% / 1.5% / 1.1%
Feature Phone / 0.6% / 3.8% / 0.0% / 0.0% / 0.9% / 0.9% / 0.6% / 0.5% / 0.8%
Tablet / 0.5% / 0.8% / 0.0% / 0.0% / 0.6% / 0.4% / 1.2% / 2.0% / 0.8%
Touchscreen / 0.0% / 0.8% / 0.0% / 0.0% / 0.0% / 0.1% / 0.6% / 1.0% / 0.4%
Voice Input / 2.7% / 1.5% / 2.1% / 0.6% / 4.0% / 2.6% / 4.7% / 8.4% / 4.0%
Pen & Paper / 0.5% / 0.8% / 0.0% / 0.0% / 0.3% / 0.3% / 0.0% / 0.5% / 0.2%
External Keyboard on Touchscreen Device / 1.6% / 1.5% / 0.7% / 0.0% / 0.3% / 0.7% / 0.6% / 2.0% / 0.9%
Computer Mouse / 0.5% / 0.8% / 0.0% / 0.0% / 0.0% / 0.2% / 0.0% / 0.0% / 0.2%
Wearable Device / 4.4% / 8.3% / 9.0% / 7.7% / 9.7% / 8.1% / 12.6% / 13.2% / 10.0%
Trackpad or Touchpad / 2.2% / 1.5% / 0.7% / 0.0% / 1.4% / 1.2% / 3.2% / 3.0% / 2.1%

6. Technology Usage

"Rate your usage of the following"

Often or more

Device / Fresh / Soph / Junior / Senior / Grad / Student / Staff / Faculty / Total
Desktop Computer / 19.6% / 21.1% / 33.6% / 34.6% / 42.2% / 32.5% / 82.3% / 66.3% / 49.1%
Laptop Computer / 94.0% / 94.0% / 97.3% / 94.2% / 96.8% / 95.5% / 66.1% / 90.7% / 87.5%
Smartphone/Phablet / 94.5% / 95.5% / 97.9% / 96.8% / 94.6% / 95.6% / 84.5% / 85.1% / 91.5%
Feature Phone / 4.3% / 2.3% / 5.5% / 3.2% / 6.0% / 4.7% / 10.6% / 11.3% / 6.8%
Tablet / 22.4% / 16.7% / 19.4% / 26.5% / 40.1% / 28.2% / 45.0% / 45.3% / 35.0%
Touchscreen / 78.1% / 84.0% / 78.1% / 84.0% / 67.6% / 76.1% / 51.3% / 51.5% / 67.2%
Voice Input / 20.8% / 18.0% / 21.9% / 24.4% / 18.6% / 20.4% / 16.9% / 13.4% / 19.0%
Pen & Paper / 88.0% / 90.9% / 94.5% / 89.7% / 84.6% / 88.4% / 87.8% / 81.3% / 86.8%
External Keyboard on Touchscreen Device / 38.6% / 30.3% / 39.0% / 40.4% / 43.0% / 39.4% / 59.4% / 59.1% / 46.6%
Computer Mouse / 33.9% / 45.4% / 52.7% / 51.3% / 62.2% / 51.3% / 91.8% / 84.8% / 65.5%
Wearable Device / 12.0% / 11.3% / 12.3% / 8.3% / 14.0% / 12.1% / 7.1% / 12.3% / 10.7%
Trackpad or Touchpad / 57.1% / 66.7% / 71.2% / 67.1% / 67.0% / 65.7% / 31.8% / 42.0% / 54.4%

Never

Device / Fresh / Soph / Junior / Senior / Grad / Student / Staff / Faculty / Total
Desktop Computer / 8.2% / 10.5% / 3.4% / 5.8% / 6.3% / 6.7% / 4.7% / 9.3% / 6.5%
Laptop Computer / 0.5% / 0.0% / 0.0% / 0.0% / 0.0% / 0.1% / 3.5% / 1.5% / 1.2%
Smartphone/Phablet / 0.5% / 1.5% / 0.7% / 1.3% / 1.7% / 1.2% / 7.3% / 4.5% / 3.3%
Feature Phone / 62.5% / 63.6% / 58.9% / 56.8% / 58.5% / 59.7% / 56.2% / 70.0% / 60.8%
Tablet / 21.9% / 27.3% / 19.4% / 16.8% / 11.8% / 17.8% / 12.9% / 15.3% / 16.5%
Touchscreen / 5.5% / 1.5% / 2.7% / 1.9% / 4.9% / 3.7% / 12.7% / 10.8% / 6.8%
Voice Input / 16.4% / 15.8% / 13.0% / 21.2% / 19.8% / 17.8% / 30.5% / 26.7% / 22.0%
Pen & Paper / 0.0% / 0.0% / 0.0% / 0.0% / 0.0% / 0.0% / 0.0% / 1.5% / 0.2%
External Keyboard on Touchscreen Device / 22.3% / 28.8% / 18.5% / 21.2% / 18.9% / 21.2% / 17.1% / 12.3% / 19.0%
Computer Mouse / 10.4% / 13.1% / 6.8% / 6.4% / 4.0% / 7.3% / 2.4% / 5.4% / 5.5%
Wearable Device / 65.8% / 69.9% / 66.4% / 69.2% / 66.3% / 67.2% / 81.4% / 78.9% / 72.5%
Trackpad or Touchpad / 14.1% / 9.1% / 6.8% / 10.3% / 8.3% / 9.6% / 30.0% / 22.5% / 16.2%

7. Technology Used to Access MSU Content