Jerry Knight
Campus Middle Georgia University Box 77777 · Macon, GA 31206 · (478) 301-7777
Home 8888 Rolling Hills Road · Anytown, NC 30000 · (865) 555-5555
OBJECTIVE Internship position using experience in marketing and management
SUMMARY · Professional and academic project experience in advertising industry
· 2 years of campus leadership experience
· Team player who can work independently
· Experience with promoting an organization through written and verbal communication
Computer Skills Word Excel Power Point Access Publisher Quicken PageMaker
EDUCATION MIDDLE GEORGIA STATE UNIVERSITY Macon, GA Expected, May 2016
B.B.A., Concentration in Marketing Management GPA: 3.1/4.0
MIDDLE GEORGIA STATE UNIVERSITY Macon, GA Expected, May 2009
A.S, Concentration in Business GPA: 3.6/4.0
Relevant Coursework Accounting I & II Consumer Behavior Advertising
Marketing Research Professional Selling Marketing
Introduction to Mass Media Organizational Behavior Management
Human Resource Management Marketing Management Public Relations
Projects Consumer Behavior: Conducted focus groups and demographic research as well as identify target markets for a team created product. Presented results in a Power Point presentation.
Advertising: As Creative Director for simulated ad agency, teamed with others to create advertising campaign for Macon Knights Football Team.
INTERNSHIP ADMARK ADVERTISING Macon, GA May 2012 – Present · Create and design marketing publications for clients
· Manage client accounts with an emphasis on customer service
· Develop client survey and compile results in a detailed report for management
· Use organizational and communication skills to plan promotional event with media
LEADERSHIP DELTA SIGMA PI Middle Georgia State University September 2010 – Present
President
· Motivates chapter to reach yearly goals
· Selects and supervises training of committee chairs
· Provides guidance to executive board s through weekly correspondence and meetings
Philanthropy Chair
· Used organizational skills to coordinate fundraising projects to benefit local non-profits
· Planned, implemented, and hosted events to meet fundraising goal of $5000
Recruitment Chair
· Designed marketing plan and led team-building activities to increase recruitment results
· Motivated and directed 60+ members through a four-day workshop, to improve
publicity, communications, and promotions
CAMPUS AND Habitat for Humanity Knights Campus Programming Board
COMMUNITY Ronald McDonald House University Admissions Special Events Team
INVOLVEMENT Make-a-Wish Foundation Student Advisory Council