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For Immediate Release

October 279, 2008

PrincetonOne’sNew White Paper Debunks MythsAbout Generation Y

SKILLMAN, NEW JERSEY– October 279, 2008 –PrincetonOne, one of the 10 largest recruitment organizations in the United Sates, today released a new white paper focused on Generation Y in the workplace. The white paper, “Understanding Generation Y: What You Need to Know About the Millennials,”is a resource for business leaders looking to leverage Generation Y’s unique talents within their organizations.

Partnering with John “Buddy” Hobart on the paper, PrincetonOne examines Generation Y’s top five myths and attributes and provides practical tips and advice concerning the management, recruitment and retention of the workforce’s newest entrants. Hobart, the president and founder of Solutions 21, is the author of various works, including an upcoming book on recruiting and retention strategies for Generation Y.

Generation Y continues to facenumerous misconceptions, despite the many skills this demographic provides employers.Gen Yers possess advanced degrees, technical skills, diversity, experience as consumers and an appreciation of the world market.Generation Y members are ambitious, competitive and confident, making them highly motivated, independent and optimistic workers.

“Due to the group’s open-mindedness and creativity, Generation Y is, and will continue to be, an important part of any company that wishes to remain ahead of the curve,”Given the current demographic trends, Gen Yers will soon be this country’s business leaders,” said Dave Campeas, Chief Executive Officer of PrincetonOne. “Their emergence will set the tone of business for many years to come. It is critical for companies to understand the makeup of the group, including what drives its members to be successful.”

Generation Y presents a unique and exciting leadership challenge. Gen Yers are indisputably bright and talented, yet they think differently, have unique needs and require new management styles. Leadership will have less room for error, as Generation Y has more freedom and job options than any other group in history.

To learn more about Generation Y, download the white paper,“Understanding Generation Y: What You Need to Know About the Millennials.”

About PrincetonOne

Headquartered in Skillman, New Jersey, PrincetonOne is a talent services company that creates and implements innovative solutions for unmet recruitment and retention needs. PrincetonOne provides clients with a cohesive strategy for recruiting, retention, staffing assessment, training and organizational development. With 30 years of experience, PrincetonOne has earned annual revenue of more than $25 million by delivering unified recruitment solutions and measurable results for more than 600 clients around the world. For more information, visit

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